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Sales Development Representative (SDR) 

Location: Onsite – Metro Detroit
Department: Sales & Business Development
Reports to: National Sales Manager 

About Epic Health 

Epic Health is a physician-owned and family-operated healthcare organization with more than 25 years of experience providing comprehensive care to communities throughout Metro Detroit and beyond. With multiple primary care and specialty locations, Epic is expanding rapidly through strategic acquisitions and partnerships, while also offering innovative self-funded insurance solutions to employers.
 
We’re looking for an energetic, driven, and highly organized Sales Development Representative (SDR) to help power our growth engine. 

Position Overview 

The Sales Development Representative (SDR) plays a crucial role in Epic Health’s growth strategy by driving top-of-funnel activity. This is an in-office, outbound prospecting role focused on:
• Calling and qualifying medical practices for potential acquisition opportunities.
• Scheduling appointments for Acquisition Specialists to meet with decision-makers.
• Generating qualified appointments for our self-funded insurance program with employers and brokers.
 
This is a high-activity role that requires excellent communication skills, persistence, and a passion for building relationships. 

Key Responsibilities 

• Conduct high-volume outbound calls, emails, and follow-ups to medical practices and employer prospects. 

• Identify and qualify leads for Epic’s acquisition and insurance programs. 

• Set appointments for Acquisition Specialists and Insurance Sales Representatives. 

• Use CRM tools to log activities, track lead progress, and manage pipeline efficiently. 

• Research and maintain up-to-date lead lists, identifying decision-makers and key influencers. 

• Follow a structured outreach cadence, including cold calls, email sequences, and follow-up strategies. 

• Collaborate closely with Sales, Marketing, and Leadership teams to optimize outreach strategies. 

• Achieve and exceed daily, weekly, and monthly activity and appointment-setting KPIs. 

• Maintain professionalism, compliance, and confidentiality in all communications. 

Qualifications 

• 1–3 years of inside sales, telemarketing, lead generation, or SDR/BDR experience (healthcare industry preferred but not required). 

• Strong verbal and written communication skills with the ability to confidently speak to business owners and medical professionals. 

• Proven track record of meeting or exceeding activity and appointment-setting targets. 

• Proficiency with CRM systems and outbound dialing/emailing tools. 

• Self-starter with excellent time management and organizational skills. 

• Comfortable working in a fast-paced, high-volume outbound environment. 

• Positive attitude, resilience, and coachability. 

Performance Expectations (KPIs) 

• Outbound Dials: 80–100 daily 

• Qualified Conversations: 15–20 daily 

• Appointments Set: 10-20 weekly 

• Lead-to-Appointment Conversion: 15%+ 

• Follow-Up Cadence Compliance: 100% 

Why Join Epic Health 

• Be part of a mission-driven organization serving communities for over 25 years. 

• Competitive base salary + uncapped commission opportunities. 

• Full benefits package including medical, dental, vision, and 401(k). 

• Clear career advancement paths into Sales, Account Executive, or Business Development leadership roles. 

• Ongoing sales training and coaching.