Homeoffice AVP Partner Marketing presso A G I A INC

Description

About Us:

DOXA is an award-winning specialty insurance platform that acquires and develops niche-market insurance program administrators, underwriting companies, and distribution partners including MGAs, MGUs, brokers, and direct-to-consumer operators. We provide centralized sales, marketing, underwriting, and operational support that helps our companies unlock their full growth potential.

With hundreds of specialty insurance programs and partnerships and more than 20,000 agent and broker relationships nationwide, DOXA’s rapid growth is reaching new heights.

Our rapid evolution means we can deliver on something most companies just talk about: building a workplace where talented professionals are drawn to the impact they can make. We offer competitive benefits and compensation, but what really differentiates us is our culture of empowerment and commitment to innovation in the specialty insurance space.

If you're a marketing professional who thrives at the intersection of strategy, storytelling, and execution, we’d love to talk. Ready to join a community of experts redefining the specialty insurance space?

Why AGIA? 

This position will be working for AGIA Affinity (a DOXA company) which is an established but growing insurance and benefits marketing partner to some of the largest and most iconic associations and organizations in the country. Our clients include many veterans' organizations, fraternal organizations, loyalty programs, and more. Ensuring that our client’s members have the protection they need from a brand they can trust, is at the heart of everything we do. For 66 years we have sought to improve the lives of not only our clients’ members but our internal members as well.  

Description: 

We are seeking an AVP, Partner Marketing, for AGIA Affinity (a DOXA company), to oversee our clients’ partner marketing strategies and lead the teams accountable for bringing these strategies to life. This leader will ultimately be responsible for driving increased client insurance program growth and AGIA new business marketing net revenue growth through deep analysis of overall marketing spend, client audience insights, product penetration, and creative and channel mix. 

In this role, you will leverage data to continually optimize and prioritize spend across clients, campaigns, and channels. You will drive ROI through integrated marketing strategies and campaigns, owning creative strategy and partnering closely with marketing peers to leverage data insights, develop testing plans, ensure strong product positioning, and adopt best digital practices within partner strategy. You will also partner closely with our Growth and Account Development teams, serving as the primary marketing thought partner to influence affinity groups and carriers in adopting proven marketing techniques and refining strategies. 

Requirements

Key Responsibilities

1. Lead, develop, and inspire a high-performing, customer-centric partner marketing team, fostering collaboration, innovation, accountability, and a progress-over-perfection mindset.  
2. Own revenue-focused partner marketing strategy and execution, leading partner marketing teams to execute integrated campaigns across owned and partner-owned channels, modernize B2C/B2B marketing, launch and optimize client service models, expand product adoption within client membership, and defining partner marketing creative direction..
3. Build strong cross-functional partnerships with marketing peers to drive efficiency, develop testing strategies,  optimize product positioning, match loyalty cross-sell/up-sell strategy to client goals, and integrate proven digital tactics into partner strategies.
4. Drive stakeholder engagement by collaborating closely with affinity partners to design strategic campaigns that drive their growth while advancing company objectives. Serve as a trusted advisor to internal and external stakeholders, providing marketing expertise, creative direction, and data-based insights to strengthen and advance long-term relationships.  Cultivate alignment with Growth and Account Development teams, fostering a culture of collaboration and consultation..
5. Champion a data-driven approach by optimizing partner marketing KPIs, driving informed decision-making, analyzing campaign performance for continuous improvement, and refining segmentation, targeting, and personalization with insights fed back into product marketing and persona development.
6. Perform other functions and special projects as assigned.

Qualifications

• The ideal candidate will possess:
• Bachelor’s degree or higher (Business, Marketing, Communications, or related field preferred).
• 10+ years of leading high performing marketing, at least 5+ years of experience leading a partner marketing function within insurance, financial services, or another highly regulated industry.
• Advanced knowledge of partner marketing. 
• Advanced knowledge of B2B and B2C strategies. 
• Knowledge of management principles and best practices. 
• Knowledge of marketing automation, CRM and analytics, tools. 
• Knowledge of direct mail and omni-channel marketing.
• Exceptional relationship management and communication skills, with the ability to influence at the executive level (both internally and externally).

Travel: This position is available as a remote opportunity with expected domestic travel requirement 25-30% of the year