Come join us at Skyline Construction, a leader in commercial interior construction founded in 1996. Today, Skyline operates multiple offices located throughout California, Washington, and Illinois. Skyline is 100% employee-owned, and has been recognized as one of Inc. Magazine’s Best Workplaces for the past 5 years. We believe that we are “building better together.”
What’s in it for you?
This position is located in San Francisco. The Marketing Specialist is responsible for developing local marketing activities with a strong focus on leading and supporting pursuits that drive new business. This includes creating high quality proposals, presentations, branded materials, public relations content, and other key marketing deliverables that help position the company competitively. In this role, you will ensure that all materials produced and shared internally or externally reflect the highest level of quality, alignment, and differentiation in the marketplace. The ideal candidate is able to handle work that requires rapid turnaround times and strict deadlines, while maintaining accuracy, organization, and attention to detail. This role reports to the Regional Marketing Manager.
As a Marketing Specialist, you will serve in the following areas:
Pursuit Management
Manage the full pursuit process including proposals, RFP responses, qualifications packages, and interview presentations.
Write compelling custom content, develop visuals/infographics, and design assets such as resumes, project sheets, and custom proposal pages
Coach Operations teams on interview messaging and structure. Conduct post interview debriefs and prepare follow up materials
Project Marketing
Coordinate all project marketing efforts including custom jobsite signage, ordering swag / logowear, client gifts, project photography and videography, and other promotional assets
Coordinate with third party vendors to schedule professional photography and videography
Develop case studies to market the company’s project portfolio through written content and visuals
CRM & Data Management
Maintain the CRM database and ensure accuracy of project and client information
Support bid and resource reporting along with related meetings
Assist with client survey processes
Public Relations
Draft and submit press releases, award submissions, and people on the move announcements
Track media coverage and support companywide PR efforts
Branding
Support the development of branded materials, following companywide brand standards
Events & Client Engagement
Assist with planning and executing internal and external events such as sponsorships, client gatherings, networking events, and recruiting activities
Coordinate vendors and create supporting presentation materials
Represent Skyline at company and industry hosted events
Content Development
Brainstorm and develop content with the Regional Brand Manager and Branding team
Produce written content for biographies, project stories, website updates, social media, and internal messaging
Marketing Strategy & Collaboration
Participate in the annual marketing planning process
Stay current on industry trends and share new ideas to elevate marketing initiatives
Collaborate with regional and companywide marketing teams to coordinate workload and maintain brand alignment
The successful candidate will possess:
Bachelor’s degree in Marketing, Communications, Graphic Design, or a related field, or equivalent experience
At least 2 years of marketing experience, preferably in the A/E/C industry
Familiarity with proposal preparation in the A/E/C industry
Excellent written and verbal communication skills
Strong organizational skills with the ability to manage multiple deadlines
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