Staff Copywriter chez Caldwell University

Caldwell University invites applications for a full-time Staff Copywriter. Reporting to the Asst. Vice President of Marketing & Communications, the  Staff Copywriter will be responsible for producing and/or editing written materials as needed University-wide. This role will collaborate across multiple departments to contribute to the execution of multi-channel marketing and communications campaigns with varying goals. This role will oversee the maintenance of the University’s article archives library, which includes copy, relevant images, and other types of media. The Staff Copywriter will be a key member of the Marketing & Communications team who will participate in a broad range of projects from concept to completion. Job duties include, but are not limited to:

• Serve as the primary copywriter for Caldwell University, taking on projects that include but are not limited to press releases, social media copy, advertising copy, promotional materials, emails, website articles, academic flyers, etc.

• Establish and maintain relationships with local news outlets, notably those with print presence

• Establish and maintain the University’s article archives library to ensure assets are up-to-date, relevant and on brand

• Serve as contributing member of the Marketing & Communications team, effectively taking direction and offering solutions that can elevate the existing Caldwell University brand

• Contribute to the planning and development of Caldwell University’s social media content calendar for current platforms (Facebook, Instagram, LinkedIn) and future platforms

• Quick mastery of Caldwell University’s branding and style guidelines in order to ensure that all messaging is consistent with the values, aesthetics and voice of the University

• Participate in the evaluation of campaign analytics as they relate to ROI

Candidate must have 3-5 years of copywriting experience, which would include press releases, social media copy,  and feature articles. Knowledge of AP Style guidelines; familiarity with Chicago Style guidelines.Strong aptitude of the Microsoft Office Suite, notably Word, PowerPoint, and Excel.Strong proofreading skills. Ability to translate a concept to a solution that is well-written, on brand and competitive in the marketplace. Strong organizational, interpersonal and project management skills; some design software (Canva, Photoshop or InDesign) skills a plus.

To apply:

Caldwell University is committed to recruiting and retaining faculty, staff and students who will further the traditions, goals and core values of the University in support of our Catholic Dominican mission, vision, and strategic plan. Caldwell seeks employees who are committed to contributing to an energetic welcoming atmosphere.

Caldwell University is a private, Catholic coed four-year university with a strong liberal arts core curriculum that enhances critical thinking and analytical reasoning. Caldwell offers 36 undergraduate and 31 graduate programs, including doctoral, master’s, certificate, and certification programs, as well as online and distance learning options that prepare students for today’s global marketplace. The university has 15 NCAA Division II athletic teams and numerous clubs, fraternities, sororities, and activities on a beautiful 70-acre campus located in the suburbs of Caldwell, New Jersey. Caldwell was founded by the Sisters of Saint Dominic of Caldwell. Its core values of respect, integrity, community, and excellence influence academic and campus life. For more information about Caldwell University, visit caldwell.edu.

Caldwell University is an Equal Opportunity Employer.

Caldwell University offers a comprehensive benefit program to all full-time employees that includes:

• Health Coverage: Medical insurance, dental insurance, and vision plan

• Life Insurance: Employer-paid life insurance

• Short-term and Long-term disability insurance

• Retirement Savings: 403(b) defined contribution retirement annuity plan and a supplemental retirement annuity plan

• Generous Paid Time Off: Personal days, vacation days, and sick leave. Paid holidays and summer Fridays off.

• Tuition Remission: An attractive tuition remission policy for employees and their dependents

• Tuition Exchange Scholarship Opportunities through CIC and the Tuition Exchange for up to full tuition at hundreds of participating colleges and universities.

• Additional Perks: Employee Assistance Program (EAP), Flexible Spending plan and more

For details, go to https://www.caldwell.edu/hr/employee-benefits/

Caldwell University is an Equal Opportunity Employer.