Paid Media Specialist – PPC chez Elite Insurance Partners
Elite Insurance Partners · Tampa, États-Unis d'Amérique · Onsite
- Professional
- Bureau à Tampa
Paid Media Specialist – On-Site in Tampa, FL (Google Ads, Meta, TikTok, Microsoft Ads)
Company: Elite Insurance Partners (EIP)
Compensation: Competitive salary based on experience + 401(k) match + full benefits
About Elite Insurance Partners (EIP)
Position Overview
This is a hands-on, on-site role ideal for someone who thrives in a collaborative environment, enjoys analyzing data, and is passionate about testing new strategies to maximize ROI.
Key Responsibilities
- Plan, execute, and manage paid campaigns across Google Ads, Microsoft Ads, Meta, and TikTok.
- Develop and optimize Search, Performance Max, Demand Gen, and Display campaigns to achieve target KPIs.
- Continuously monitor and adjust bids, targeting, and creative to improve performance metrics such as CTR, CPA, and ROAS.
- Perform keyword research, competitor analysis, and audience segmentation to refine campaign strategy.
- Collaborate with creative and web teams to align ad messaging with landing page experience.
- Track, measure, and analyze campaign performance; report actionable insights to leadership.
- Stay up to date with the latest digital advertising trends, betas, and optimization tools.
Qualifications
- 2+ years of hands-on experience managing paid search or PPC campaigns (agency or in-house).
- Strong knowledge of Google Ads, Microsoft Ads, and Meta Ads Manager; TikTok Ads experience a plus.
- Proven ability to manage budgets and deliver results across multiple platforms.
- Experience in direct response marketing, attribution, and conversion tracking.
- Analytical thinker with a deep understanding of campaign data and metrics.
- Excellent communication skills and ability to collaborate with cross-functional teams.
- Bachelor’s degree in Marketing, Communications, or related field preferred.
What We Offer
- On-Site Opportunity – join our award-winning team at our modern Tampa headquarters.
- 401(k) with 3.5% Company Match after one year of employment.
- Generous Paid Time Off, paid holidays, and incentive-based time-off opportunities.
- Comprehensive Health Coverage: Medical, dental, vision, life, and disability insurance.
- State-of-the-Art Office Perks:
- On-site gym with basketball courts and group fitness classes.
- Massage chair lounge to recharge during the day.
- On-site café with chef-prepared breakfast and lunch.
- Collaborative culture with opportunities for learning, innovation, and advancement.