KEY ACCOUNT SPECIALIST ( Hotels, Leisure, Travel) chez Red Bull

The On Premise KAS is a senior profile and is in charge of dealing with large groups of franchisees at On Premise. The purpose is to establish a relationship that enables Red Bull to implement the sales fundamentals that drive our business. He/She is supposed to define projects that potentially lead to a win-win situation with franchisee accounts. He/She is directly in charge of sales and volume growth with these clients. A creative, analytical and challenging personality, oriented to actions, who is capable of building solid strategic relationships with clients and of collaborating within the company in a transversal and international way. He/She must be able to excite the client and turn him into a partner, thus establishing a long-term relationship

•    Management of large franchise groups

 Establish commercial and personnel relationships with the main large franchise groups within the Lodging, Casino, Leisure, and Travel segments, such as NH, Meliá, Orenes, Basic-Fit, Parques Reunidos, Port Aventura, Cinesa, Yelmo, Ozone, Ilusiona, Areas, Balearia, Transmediterránea, Iberia, Vueling, and AVE, to ensure the long-term success of Red Bull.

Implement core sales fundamentals (distribution, pricing, placements, promotions, etc.).

The goal is to be the #1 distributed energy drink across all segments and to lead the Fitness and Commuting occasions in Spain.

Be the captain of the Lodging segment by driving distribution and sales growth among top national and regional brands, with strong support from the field sales team.

Also in charge of the management of the main Travel wholesalers operating in the Ferries, Cruises, trains and airlines segment.

•    Prospecting work of new franchises groups

Prospect new groups of sales outlets to ensure the proper development of our brand at the point of sale.

Measure key sales fundamentals and adapt them to maximize growth potential.

Ensure the delivery of customer-tailored concepts that create win-win partnerships.

Identify new opportunities and build databases to map the real universe within these segments.

•  Collaborate closely with other KAMs, both from Red Bull and from our wholesale partners.

Ensure smooth coordination with Marketing and the On-Premise Trade Marketing Channel Manager to guarantee the correct implementation of company strategies within these segments.

Manage the budgets allocated to these franchise groups effectively.

Analyze and identify opportunities through UVE and the distributors operating within the aforementioned segments.

•   Ensure full alignment with field sales teams to guarantee consistent execution in the market.

Coordinate KPIs and follow-ups with Area Managers, comercial team to ensure proper visit tracking and follow-up of horizontal franchise agreements and implementations.

Coordinate with Field Marketing teams to verify proper execution and activations within vertical franchises.

•    Pricing

Manage optimal pricing according to the Key Account channel-specific pricing strategy.

Understand each account’s margin requirements.

Ensure that new agreements contribute to the profitability of the On-Premise department.

• At least 5 years of commercial experience in Account Management within at least one of the following segments: Hotels, Leisure, Travel, or Casino.
• Established network and strong relationships with key decision makers and leading stakeholders across these segments.
• Proven experience in field sales, managing agreements with major key groups.
• Track record of success within the world of sales.
• Strong analytical, planning, and project management skills.
• Clear understanding of markets, sales & distribution, competitor activity, and consumer behaviour in an On-Premise context.
• Proficiency in MS Office (Word, Excel, PowerPoint, etc.).
• Excellent negotiation and communication skills.
•  Upper-intermediate level of English ( ideally C1), both written and spoken, to enable effective alignment and follow-ups with the Global KAMs of each segment.

Travel 30%

La descripción de la presente oferta de empleo pretende recoger la información que, de forma general y no exhaustiva, resulta necesaria para identificar las características generales del puesto de trabajo, con el objetivo de que aquellas personas que deseen aplicar y participar en el proceso de selección, puedan hacerlo con plenas garantías legales. Asimismo, se le informa de que Red Bull España, S.L. tratará su candidatura y la de los demás candidatos con pleno respeto al ordenamiento jurídico vigente y a los derechos fundamentales; en particular, la igualdad de trato y no discriminación. Asimismo, se informa a las personas que deseen iniciar el proceso que ninguna expectativa de derecho podrá generarse derivada de la presente oferta de trabajo.