Head of Hospitality - Marketing chez Crown Resorts

BETTER BEGINS HERE

Crown Resorts is a great place to visit and an even better place to work — a place where you can play your part in creating joyful experiences for our guests and our people. We value passion, creativity, and an appetite for change — for the better. Here, you’ll be part of the team, empowered to explore more, experience more, and supported to grow and develop.

The Role

We have an exciting opportunity for a Head of Marketing – Hospitality to join our Marketing team. This role is responsible for leading the development, management, and execution of strategic and tactical marketing initiatives across Crown’s Hospitality portfolio — including Bars, Dining, Retail, Event Sales, and Nightclubs.

You’ll drive the annual integrated marketing plan, build compelling brand stories, and lead a team to deliver fully integrated campaigns that align with each brand’s unique proposition. This role is key to the future strategy of Crown Resorts and amplifying our food and beverage offering. 

You will be responsible for:

• Collaborating with Hospitality Business Units to deliver revenue and EBITDA targets.
• Leading the development of marketing strategies and campaign execution across the portfolio.
• Using customer segmentation and analytics to identify growth opportunities and shape acquisition, retention, and engagement strategies.
• Building and enhancing brand propositions through storytelling, innovation, and data-driven insights.
• Leading major cross-complex campaigns that elevate Crown’s brand and customer experience.
• Providing strategic guidance to the Hospitality Marketing team and aligning efforts with broader business goals.

About You

You are a strategic and commercially minded marketing leader with a passion for hospitality and customer experience. You bring creativity, data-driven thinking, and a collaborative approach to building brands and delivering results. Its key to have proven experience in driving campaigns for hospiality venues. 

You will also bring:

• Proven experience developing and executing successful marketing strategies aligned with business objectives.
• Strong leadership capability and experience managing high-performing teams.
• Expertise in campaign planning, brand management, and customer segmentation.
• Excellent communication and stakeholder engagement skills.
• A Bachelor’s degree in Marketing or a related discipline.

What you can expect from us

On top of exciting career possibilities, we offer better exposure to experiences and learning. To see our range of benefits and opportunities visit Crown Resorts Careers.

Our Crown Community celebrates uniqueness and embraces diversity. We welcome the creativity, insights and experiences from people of different race, age, religion, cultural background, gender, people with disability, people who identify as LGBTIQ+ and Aboriginal and Torres Strait Islander; people like you.