Market Insights Manager chez Netradyne
Netradyne · Bangalore, Inde · Onsite
- Senior
- Bureau à Bangalore
Netradyne harnesses the power of Computer Vision and Edge Computing to revolutionize the modern-day transportation ecosystem. We are a leader in fleet safety solutions. With growth exceeding 4x year over year, our solution is quickly being recognized as a significant disruptive technology. Our team is growing, and we need forward-thinking, uncompromising, competitive team members to continue to facilitate our growth.
Market Insights Manager
Based in Bengaluru, India
Role Overview
We are seeking a highly analytical and collaborative Market Insights Manager to drive actionable insights across the UK and Europe. In this role, you will be the go-to expert for regional, industry, competitor, and target persona intelligence, directly supporting our growth marketing and Account-Based Marketing (ABM) strategies. You will also own the measurement of Netradyne’s brand perception in these markets and develop plans to address gaps and strengthen our positioning.
Key Responsibilities
Market & Industry Intelligence
- Conduct research and analysis of the UK and European fleet, logistics, and commercial vehicle markets
- Identify emerging trends, regulatory changes, and growth opportunities within target industries
- Deliver regular market landscape reports to inform go-to-market and product strategies
Competitor Analysis
- Track and analyze key competitors’ offerings, positioning, go-to-market strategies, and customer engagement
- Provide actionable intelligence to help shape Netradyne’s differentiation and value proposition
- Maintain a competitor intelligence repository for use by marketing, sales, and product teams
Persona & Buyer Insights
- Develop and update detailed target persona profiles for enterprise buyers and influencers in the region
- Gather insights on customer pain points, decision criteria, and buying journeys through primary and secondary research
- Support ABM and enterprise marketing teams with persona-driven messaging and campaign planning
Brand Perception & Positioning
- Design and execute brand perception studies (surveys, interviews, social listening, etc.) to measure Netradyne’s reputation among target audiences
- Analyze findings to identify strengths, weaknesses, and perception gaps
- Collaborate with marketing and communications to develop and implement plans to address brand gaps and enhance market positioning
Stakeholder Collaboration
- Work closely with enterprise marketing, ABM, sales, and product teams to ensure insights are embedded in strategy and execution
- Present findings and recommendations to senior leadership and cross-functional teams
- Support the creation of thought leadership and content marketing with data-driven insights
Required Qualifications
- 7+ years of experience in market research, competitive intelligence, or insights roles, preferably in B2B technology, SaaS, or automotive/fleet sectors
- Demonstrated expertise in market, industry, and competitor analysis for UK and/or European markets
- Experience supporting enterprise marketing and/or ABM programs with actionable insights
- Strong analytical skills with proficiency in new-age research tools, survey platforms, and data visualization
- Excellent communication and presentation skills, with the ability to translate complex data into clear, actionable recommendations
- Fluency in English required; additional European languages a plus
We are committed to an inclusive and diverse team. Netradyne is an equal-opportunity employer. We do not discriminate based on race, color, ethnicity, ancestry, national origin, religion, sex, gender, gender identity, gender expression, sexual orientation, age, disability, veteran status, genetic information, marital status, or any legally protected status.
If there is a match between your experiences/skills and the Company's needs, we will contact you directly.
Netradyne is an equal-opportunity employer.
Applicants only - Recruiting agencies do not contact.
Recruitment Fraud Alert!
There has been an increase in fraud that targets job seekers. Scammers may present themselves to job seekers as Netradyne employees or recruiters. Please be aware that Netradyne does not request sensitive personal data from applicants via text/instant message or any unsecured method; does not promise any advance payment for work equipment set-up and does not use recruitment or job-sourcing agencies that charge candidates an advance fee of any kind. Official communication about your application will only come from emails ending in ‘@netradyne.com’ or ‘@us-greenhouse-mail.io’.
Please review and apply to our available job openings at Netradyne.com/company/careers. For more information on avoiding and reporting scams, please visit the Federal Trade Commission's job scams website.
