- Professional
- Bureau à Hamilton
ABOUT THE COMPANY
Our founders, food industry veterans Mike and Tisha, knew that food wasn't what it used to be. They wanted to make it better—by creating a new kind of farm. A farm that can grow up to 300 times more food than an open-field farm on a smaller footprint, without the use of herbicides, pesticides, or other chemicals that you don’t want in your food. A farm powered with 100% renewable energy, growing with 95% less water, and delivering food within 48 hours, for longer freshness for our customers and less food waste.
80 Acres Farms is a vertical farming leader, operating commercial farms in Ohio, Kentucky, and soon Georgia, in addition to research and development farms in Arkansas and The Hague, Netherlands. All farms utilize state-of-the-art technology and analytics developed by the company's subsidiary, Infinite Acres.
80 Acres Farms-branded salads, microgreens, herbs, and tomatoes are available at retailers and food service distributors from Michigan to Florida, including Kroger, Whole Foods, The Fresh Market, Dorothy Lane Markets, Sysco, and US Foods. 80 Acres Farms is supported by world-class investors and partners, including General Atlantic, Siemens, Barclays, Ocado, and Signify Philips.
If you're interested in making a difference, join our team and help us change how the world eats.
POSITION OVERVIEW
The Brand Manager will be responsible for amplifying Soli Organic’s brand image—internally and externally—by turning consumer insights and market data into actionable strategies. This role leads the development and execution of integrated marketing plans, drives promotional campaigns, and manages product portfolio initiatives that strengthen brand credibility and delivers against sales growth goals. Success requires exceptional project management skills across the full marketing mix and the ability to collaborate cross-functionally to bring initiatives to life.
Key Responsibilities & Duties
- Support the Brand Team in shaping and executing brand and product strategy, including positioning, target audiences, and key differentiators.
- Assist in developing annual and long-term marketing strategies and activation plans.
- Manage a range of marketing initiatives designed to drive awareness, trial, and distribution.
- Conduct ongoing market analysis to track consumer behavior, category trends, and competitor activity.
- Partner with agencies, vendors, and internal teams to deliver best-in-class marketing assets, including packaging, displays, and promotional programs.
- Collaborate with Sales to build retailer-specific marketing plans that support new and existing distribution growth.
- Partner with cross-functional teams (R&D, Operations, Finance, Data, Marketing) to ensure on-time, successful launches of new products and marketing campaigns.
- Track, analyze, and report on the performance of multi-channel campaigns and programs; use insights to refine strategy, mitigate risks, and identify future opportunities.
- Manage brand budgets, ensuring accurate tracking, reporting, and monthly reconciliation with Finance and agency partners.
- Provide clear, concise recommendations with supporting rationale to guide business decisions.
Qualifications
- Bachelor’s degree required; Business, Marketing, or related field strongly preferred.
- Minimum of 3 years of marketing experience, ideally with consumer-packaged goods (CPG).
- Proven experience with both traditional and emerging marketing channels, including customer-specific and retail media programs.
- Strong financial and analytical acumen; able to connect data to actionable insights.
- Exceptional project management and organizational skills with the ability to manage multiple priorities.
- Strong communication skills—written, verbal, and presentation—with the ability to influence and inspire.
- Self-starter with a positive, can-do attitude and keen attention to detail.
BENEFITS WE OFFER YOU
- Health, dental, and vision insurance starting day one of employment-- health insurance plans start at just $25/month
- Minimum two weeks paid vacation
- One week paid health & wellness time
- 10 paid holidays
- Parental leave
- 401k with up to 4% Company match
- Company-paid life insurance
- Short and long-term disability insurance
- Tuition Reimbursement
- Most benefits apply to full-time employees only (minimum of 30 hours/week)
ABOUT OUR HIRING PRACTICES
Statistics show that underrepresented communities don’t apply for a job unless they meet 100% of the qualifications. Don’t worry if you think you can’t check every box on the list; we’ll provide all the on-the-job training you need.
80 Acres Farms is an equal opportunity employer. You’re defined by more than just your job title, and we want you to feel comfortable bringing your true self to work. We value your talents, your traditions, your take on the world, and everything else that makes you unique. We strive to be a place where a diverse mix of talented people want to come, to stay, and to do their best work.
80 Acres Farms participates in E-Verify. As required by law, your employment with the Company is contingent upon you providing legal proof of your identity and authorization to work in the United States. Employment decisions are made without regard to protected characteristics. All candidates will be given the same consideration.
