Art Lead (f/m/d) chez Applike

At GameGame, we are experts in creating unique Brand Games, bridging the gap between major brands and the world of gaming. Our projects range from engaging casual games to complex simulations. To strengthen our artistic leadership and ensure every game perfectly represents its brand, we are looking for an Art Lead who can define a strong creative vision while remaining hands-on in production. You will be instrumental in shaping the artistic direction of our portfolio, refining our art pipelines, and ensuring visual quality and consistency across all our brand-centric games.As an Art Lead, you will collaborate closely with Product, Growth/Marketing, and Development teams to create a cohesive and scalable visual identity for our titles. You will also take ownership of key visual decisions while working with external and internal artists to push our games to the next level.

What you will do:

Guide and mentor external and internal artists, providing clear feedback and maintaining quality standards.

Define and implement the visual direction for new and existing games, ensuring a consistent and engaging player experience.

Actively contribute to asset creation, including characters, environments, UI, and animations, to maintain a high-quality standard.

Establish and optimize art pipelines to improve efficiency and scalability, ensuring smooth integration into Unity.

Collaborate closely with Product Managers, Developers, and Marketers to align the visual style with gameplay, monetization, and user engagement strategies.

Tailor visual ambition to game type – Understand what level of visual quality and investment is needed depending on genre, monetization model, and lifecycle stage (e.g. prototype vs live ops; hyper vs hybrid).

Ensure art production is efficient and fits within the performance constraints of mobile platforms.

Stay updated on industry trends, tools, and best practices to continuously enhance the artistic quality of our games.

Who you are:

Strong experience as a game artist, with a focus on mobile game development.

A track record of successfully shipping mobile games, ideally in the casual or hybrid space.

Proficiency in key tools such as Photoshop, Unity, Figma, Blender (or equivalent 3D software).

A deep understanding of mobile performance constraints and optimization techniques for textures, shaders, and assets.

Experience in building and managing art pipelines, working with both internal and external artists.

Strong communication and collaboration skills to work effectively with cross-functional teams.

Strategic mindset with the ability to balance visual excellence with ROI – Knows when polish pays off and when speed or simplicity matter more.

A problem-solving mindset, with the ability to adapt to a fast-paced and iterative development environment.

Passion for mobile games and an understanding of player expectations in the evolving market.

Why join us:

Be a key player in shaping the next phase of GameGame’s game portfolio.

Work in a dynamic environment where creativity and ownership are encouraged.

Influence not just one game but multiple projects across different genres.

Collaborate with a passionate and talented team, driving innovation in mobile game development.

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