Content Specialist chez Preply

We power people's progress.

At Preply, we’re all about creating life-changing learning experiences. We help people discover the magic of the perfect tutor, craft a personalized learning journey, and stay motivated to keep growing. Our approach is human-led, tech-enabled - and it’s creating real impact. So far, 90,000 tutors have delivered over 20 million lessons to learners in more than 175 countries. Every Preply lesson sparks change, fuels ambition, and drives progress that matters.

Meet the team!

At Preply, tutors are core to our mission of unlocking human potential through learning. As part of the Supply Operations team, you'll lead the creation of high-impact, tutor-facing content that builds trust, improves sentiment, and aligns messaging across product, brand, and support touchpoints. You’ll help shape Preply’s voice across the Tutor Community and external tutor-facing touchpoints, own product comms from concept to delivery, and collaborate cross-functionally to ensure every message tutors see is clear, consistent, and human.

You’ll work closely with our Product, Brand, Customer Care, and Data teams to plan and ship comms tied to launches, updates, and ongoing education, especially in sensitive or high-scrutiny areas. This role will play a critical role in shaping Preply’s relationship with tutors.

What you’ll be doing:

• Plan and deliver high-impact tutor content across launches and day-to-day comms
  • Own messaging for new features, policy changes, and ongoing tutor education, across channels like the Community, CRM, and Customer Care
  • Turn complex or sensitive topics into clear, consistent, and human messaging
  • Collaborate cross-functionally to shape narratives that build tutor trust and drive adoption
• Create content that drives tutor engagement and connection
  • Create Community content that encourages two-way dialogue, fosters trust, and strengthens tutors’ sense of connection to Preply
  • Spotlight tutor stories, elevate helpful voices, and share behind-the-scenes perspectives to make the platform feel more human
  • Collaborate with other team members to ensure messaging supports broader engagement programs
• Help shape and reinforce our tutor-facing voice
  • Shape the tone, cadence, and content strategy across all tutor-facing channels, in alignment with Brand guidelines and tone of voice principles
  • Collaborate with the Brand team to evolve a clear, consistent tutor voice that reflects Preply’s values and supports external positioning
  • Write, schedule, and deliver content across all tutor-facing channels that guides sentiment, reinforces norms, and highlights tutor voices
  • Maintain tutor tone of voice documentation, and support cross-functional adoption across comms, product, and support
• Align messaging across all surfaces
  • Ensure consistency in messaging across internal and external tutor touchpoints
  • Support content governance with quality control, guidelines, and escalation processes
• Track impact and iterate
  • Partner with the Tutor Community team to monitor tutor sentiment and feedback, using those insights to identify opportunities to clarify or strengthen Preply’s messaging

What you need to succeed:

• 3+ years of proven experience in content, product comms, or editorial roles, ideally with customer-facing content in a tech or platform context
• Ability to simplify complexity, especially around sensitive or controversial topics
• Excellent copywriting and storytelling skills across formats and tones
• Comfortable working across stakeholders, channels, and delivery formats
• Strategic thinker with a bias for clarity, structure, and execution
• A growth mindset of always testing, learning, and scaling with a drive to get things done
• Strong interpersonal skills and the ability to cultivate collaborative relationships with team members and partners
• Analytical thinking and the ability to turn insights into action
• Previous (supply-side) marketplace experience is ideal
• Familiarity with Community platforms, engagement, or moderation is a plus

Why you’ll love it at Preply

• An open, collaborative, dynamic and diverse culture;
• A generous monthly allowance for lessons on Preply.com, Learning & Development budget and time off for your self-development;
• A competitive financial package with equity, leave allowance and health insurance;
• Not in Barcelona? We offer an attractive relocation package to join us in our Preply Barcelona Hub
• Access to free mental health support platforms;
• Access to Gympass-partnered wellness and gym centers throughout Spain to promote and support well-being and physical health; 
• The opportunity to unlock the potential of learners and tutors through language learning and teaching in 175 countries (and counting!).

Our Principles

• Care to change the world - We are passionate about our work and care deeply about its impact to be life changing.
• We do it for learners - For both Preply and tutors, learners are why we do what we do. Every day we focus on empowering tutors to deliver an exceptional learning experience.
• Keep perfecting - To create an outstanding customer experience, we focus on simplicity, smoothness, and enjoyment, continually perfecting it as every detail matters.
• Now is the time - In a fast-paced world, it matters how quickly we act. Now is the time to make great things happen.
• Disciplined execution - What makes us disciplined is the excellence in our execution. We set clear goals, focus on what matters, and utilize our resources efficiently.
• Dive deep - We leverage business acumen and curiosity to investigate disparities between numbers and stories, unlocking meaningful insights to guide our decisions.
• Growth mindset - We proactively seek growth opportunities and believe today's best performance becomes tomorrow's starting point. We humbly embrace feedback and learn from setbacks.
• Raise the bar - We raise our performance standards continuously, alongside each new hire and promotion. We build diverse and high-performing teams that can make a real difference.
• Challenge, disagree and commit - We value open and candid communication, even when we don’t fully agree. We speak our minds, challenge when necessary, and fully commit to decisions once made.
• One Preply - We prioritize collaboration, inclusion, and the success of our team over personal ambitions. Together, we support and celebrate each other's progress.

Diversity, Equity, and Inclusion

Preply is committed to creating a diverse and inclusive environment where people from all backgrounds can thrive. Different opinions and viewpoints are key ingredients in our success as a multicultural Ed-Tech company. 

Preply will consider all applications for employment without regard to race, color, religion, gender identity or expression, sexual orientation, national origin, disability, age or veteran status. Together, we are The World Class.