Sr Planner-Media Planning & Integration chez Disney

Job Posting Title:

Sr Planner-Media Planning & Integration

Req ID:

10130390

Job Description:

ABOUT THE ROLE AND TEAM

Join our dynamic team at Disney Experiences, where we connect consumers to the place where dreams come true. As part of the Marketing Center of Excellence, our Media and Growth Marketing team develop comprehensive, audience-focused, data-driven communication plans across offline, digital, and direct relationship channels.

Be Part of the Story as the Senior Planner for Media, Planning, and Integration, where you will own the planning, forecasted spending, message integration, and execution of paid media and owned channel campaigns for your assigned line of business.

This role will report to the Senior Manager - Media, Planning, and Integration.

This is a Full-Time position.

What You Will Do: 

• Develop comprehensive, multi-channel paid media and owned channel plans based on marketing, media, and consumer insights.

• Collaborate with Marketing Strategy, Agency, Creative, and Media and Growth Marketing teams to collect campaign inputs, present media strategies, run campaign message distribution, and share performance results and optimizations for campaigns.

• Provide message distribution instructions to Activation partners across channels.

• Tracks spend and update media budgets and flowcharts for accuracy in planning and activation.

• Prioritize necessary project coordination efforts across internal departments to ensure successful plan launches (including Buying, Creative, Privacy, Platform, and Finance).

Required Qualifications and Skills: 

• Minimum of 4 years experience with Cross-Channel Media Planning and Media Buying; Broadcast, Digital, Programmatic, or Search Marketing experience.

• Demonstrated history of partnering and leading diverse teams, partners, or direct reports within a Marketing organization or agency.

• Passion for storytelling through creative and latest media platforms and vehicles, with executive-level presentation experience explaining sophisticated media and industry trends.

• Experience in planning and executing media campaigns across international markets.

Preferred Qualifications:

• Fluency in Spanish and/or Portuguese strongly preferred

• Expertise in using Smartsheet or Workfront

Education: 

• Bachelor's degree in advertising, marketing, or communications, or equivalent related experience.

Additional Information:

Disney offers a rewards package to help you live your best life. This includes health and savings benefits, educational opportunities, and special extras that only Disney can provide. Learn more about our benefits and perks at https://jobs.disneycareers.com/benefits. 

Job Posting Segment:

Marketing

Job Posting Primary Business:

Customer Engagement

Primary Job Posting Category:

Brand & Franchise Marketing

Employment Type:

Full time

Primary City, State, Region, Postal Code:

Celebration, FL, USA

Alternate City, State, Region, Postal Code:

Date Posted:

2025-09-07 Postuler maintenant