At NEOWIZ, we build bold, memorable games that players love—and remember. We move fast, stay curious, and care deeply about doing great work.
We're not chasing one-off hits. We invest in strong ideas, sharp execution, and teams who take ownership. The goal? Build great games—and then do it again, even better.
Across PC, console, and mobile, we’re creating genre-defining experiences that push boundaries and deliver real joy.
If that sounds like your kind of mission, we’d love to meet you.
Be part of something bold—and let’s build what’s next.
About the Role
We’re looking for a passionate and driven Brand Marketing Manager to lead the U.S. marketing efforts for Brown Dust 2, a visually captivating collectible RPG. This role will be instrumental in crafting and executing localized brand marketing strategies, strengthening player engagement, and building authentic connections with U.S. fans especially with anime and JRPG enthusiasts. You will work closely with cross-functional teams in Korea and global partners to shape our market presence and player experience.
Key Responsibilities
Plan and execute U.S.-based offline and community events (e.g., Anime Expo, PAX, Comic-Con, fan meetups, promotional activations)
Lead local brand and IP collaborations aligned with the Brown Dust 2 universe and audience interests
Manage relationships and negotiate contracts with the U.S.-based marketing partners and agencies
Analyze trends and player behaviors in the U.S. mobile and anime game market; generate insights to inform strategy
Collaborate with the live operations team to tailor in-game campaigns and messaging for the U.S. audience
Localize marketing creative, messaging, and social content for cultural and linguistic resonance with the U.S. audience
Qualifications
7+ years of marketing experience, ideally in gaming, entertainment, or digital media
Strong understanding of mobile games, particularly anime/character-driven RPGs
Proven ability to manage projects across time zones and collaborate with cross-functional teams
Passion for U.S. anime/gaming subculture, with a pulse on community trends and fan engagement
Excellent communication skills; ability to bridge between HQ and local market nuances
Preferred Qualifications
Experience managing or participating event marketing activities at major gaming and anime conventions
Familiarity with U.S. cosplay, doujin/secondary creative scenes, or fan community dynamics
Hands-on experience working on anime-style RPGs across mobile or PC platforms
Korean language proficiency is a plus but not required
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