Hybrid Social Media Content Producer at New Era Technology

Summary:

We are seeking a creative, curious and resourceful Social Media Content Producer to join a national retail marketing team. This individual will be responsible for monitoring cultural and social media trends, capturing and creating timely content with a mobile device, and ensuring a collection of household-name brands stays relevant and engaging across all platforms. You’ll work closely with the social team to tell compelling stories that resonate with a diverse customer base.

This is a Hybrid position. Candidates will be expected to be onsite 4 days a week M-Th.

Responsibilities:

• Trend Monitoring & Ideation
  • o Track viral social media trends, memes and pop‑culture moments to identify opportunities to join conversations in an authentic way.
  • o Brainstorm content ideas that align with brand values while tapping into current events and emerging formats (e.g., TikTok trends, Instagram Reels).
• Content Creation & Production
  • o Capture real‑time video and photo assets with a mobile device in-store or on location.
  • o Write engaging copy, captions and scripts that reflect our brand’s voice and tone across platforms (TikTok, Meta, X/Twitter, YouTube, etc.).
  • o Produce simple video edits, GIFs or static visuals using basic editing tools or apps to bring ideas to life quickly.
  • o Get in front of the camera to bring personality and warmth to videos or static images
  • o Collaborate with the social media manager to schedule posts that maximize engagement using Sprout social.
• Creativity & Collaboration
  • o Work with peers on the social media team to generate exciting, spontaneous and relevant content.
  • o Ensure all content adheres to brand guidelines, legal requirements and any platform‑specific rules.
  • o Participate in brainstorms and campaign planning sessions, contributing fresh perspectives and ideas.

Skills and Qualifications:

• 4+ years of experience in social media content creation, journalism, marketing or a related field.
• Strong understanding of major social platforms (TikTok, X/Twitter, Meta/Facebook/Instagram, YouTube) and the nuances of each channel’s audience, content formats and best practices.
• Proven ability to spot trends quickly and translate them into creative concepts.
• Solid copywriting skills with an eye for storytelling and tone.
• Comfortable filming and photographing with a smartphone and editing with basic tools (e.g., CapCut, InShot, Canva, Adobe Express).
• Confident appearing in video or static images to support brand storytelling & build engagement.
• Willing to navigate on-site locations, work on “live” sets and coordinate content capture with store staff.
• Highly organized, self‑starter who can juggle multiple projects, meet deadlines and thrive in a fast‑paced environment.
• Exceptional communication skills, written and verbal.
• Ability to work occasional nights and weekends to capture timely content when trends demand.
• Knowledge of retail, food or consumer packaged goods marketing is a plus.
• Experience working in Sprout or an adjacent content publishing platform is a plus.

Work Environment:

• Occasional travel to sites in the area may be required to capture content.
• If based in Cincinnati, OH, may be required to be on-site as many as 4 days per week.