Hybrid Publishing Producer (Product & Game Design Focus) at Appodeal
Appodeal · Barcelona, Spain · Hybrid
- Professional
- Office in Barcelona
Appodeal is a dynamic US-based product company with a truly global presence.
We have offices in Warsaw, Barcelona and Virginia along with remote team members located around the world.
Our company thrives on diversity, collaboration, and innovation, making us a leader in the mobile app monetization space.
Why Appodeal?
At Appodeal, we’re more than just a company—we’re a team united by a common mission: to help every person discover and grow their talents!
We take pride in our cutting-edge product and our internationally dispersed team of talented professionals.
Here’s what we value, and what we hope you do too:
- Continuous Learning and Growth: We are passionate about learning, growing personally, and building rewarding careers.
- Making an Impact: We are committed to building a history-defining company that leaves a lasting impact on the mobile app industry.
- Solving Exciting Challenges: We tackle complex problems every day, supported by a team of world-class professionals and mentors.
- Enjoying the Journey: We believe in having fun while working toward our goals.
About Appodeal Publishing
We’re not a service — we’re a strategic product partner. We provide UA, monetization, funding, analytics, and creative support, tailored to each game's unique needs.
We work across genres (not just hyper-casual), and we’re building a lean, high-impact publishing team in Europe — where product quality, game feel, and creative thinking come first.
- Own and manage the lifecycle of each game — from pitch to post-launch
- Define testing plans, success KPIs, timelines, and priorities
- Coordinate with developers and internal teams to keep projects on track
- Proactively assess risks, delays, and performance issues
- Evaluate and improve gameplay loops, FTUE, UX, progression, and monetization
- Identify weak points in player experience and retention
- Turn high-level problems into testable, actionable solutions
- Design and prioritize features, updates, and A/B tests that impact KPIs
- Act as the product voice inside the publishing team
- Act as the bridge between developer and UA, Creative, Tech, and Ops
- Align teams around build quality, creative strategy, and next steps
- Maintain documentation: test logs, build feedback, feature roadmaps
- Support creative testing (ad concepts, store assets, positioning)
- Experienced: 3+ years in mobile F2P games (publisher, studio, or hybrid role), as a producer, product owner, or game designer.
- Game design-savvy: You understand what makes a game fun and retainable. You can break down mechanics, systems, and pacing — and suggest ways to improve them.
- Product-focused: You think in terms of retention, LTV, ARPU, CPI, ROAS — and how to improve them via product decisions.
- Clear communicator: You can explain complexity simply and drive collaboration across diverse stakeholders.
- Analytical: You use data to inform hypotheses and prioritize work.
- Hands-on: You proactively solve problems, keep momentum, and thrive in lean setups.
- Spain-based: Ideally in or near Catalonia, with the ability to join our Barcelona office 1x/week when needed.
- Real Product Ownership: You’re not just “managing games” — you help shape what they become.
- Impact: You’ll work directly on games with growth potential and real user traction.
- Lean & Agile Team: Small team, big outcomes. No bureaucracy, just clarity and collaboration.
- Diverse Portfolio: We don’t limit ourselves to one genre. We go where product potential leads us.
- Growth Environment: You’ll have freedom to contribute ideas, take ownership, and influence publishing strategy.
With an outstanding product and a mission that excites and inspires, Appodeal offers a unique opportunity to make an impact while being part of an amazing team.
Join us and help shape the future of mobile app success!
