Homeoffice Event & Field Marketing Manager at Retraced

Event & Field Marketing Manager, (f/m/x) - Remote in DE, DK, ES or IT - SaaS/Greentech/Fashion

You'll be a highly experienced event and field marketer ready to take on the challenge of owning and growing this department. Being visible to our partners and prospective clients in the world of sustainable fashion through events and networking is one of our most important growth areas. If you are willing to take on this challenge you'll get to rub shoulders with the biggest and best fashion brands out there and empower them and their suppliers to gain transparency throughout the supply chain, making compliance simple and working towards a more sustainable future. 

What you will do: 

You’ll be responsible for developing our own online and offline events whilst taking ownership of the event calendar. It will be your responsibility to keep up to date with global fashion and textile events and assess and decide where we should and shouldn't be showcasing our platform and services

You will:

• Develop strategies to enhance brand visibility and engagement through events and field marketing activities
• Plan, organize, and manage various types of events, including trade shows, conferences, webinars, user groups, and other field marketing activities
• Coordinate all event logistics, including venue selection, vendor management, budget tracking, travel needs, and on-site event support
• Collaborate with product marketing and sales teams to define and execute field marketing activities that support the Go To Market (GTM) strategy
• Develop regional marketing plans that align with the overall GTM strategy and address the unique needs of each target market
• Act as a representative, moderator, and speaker at industry events when required
• Work with the content and creative teams to create compelling event and field marketing materials, including presentations, collateral, and promotional items
• Manage relationships with third-party, agencies, and contractors to ensure high-quality event execution
• Develop and manage event budgets with a strong focus on ROI and results, ensuring efficient allocation of resources and adherence to financial goals
• Conduct post-event analysis to evaluate performance, gather feedback, and identify areas for improvement

What’s in it for you? 

• Working as part of a modern, international team with the joint mission of making the fashion industry more sustainable
• The chance to build and grow this department from scratch
• Generous holiday allowance
• A company where values are lived, not just talked about
• Being part of a dynamic, young company where your ideas will be taken on board and implemented
• Being granted a high level of personal responsibility and independence
• Flexible, hybrid & remote working options
• Excellent salary and annual bonus

 Who you are 

• You have extensive experience in event planning and field marketing, preferably within the fashion and fashion tech industry
• You possess a proven track record of driving lead generation and pipeline growth through events
• You have strong project management and organisational skills, capable of managing multiple projects simultaneously
• Your public speaking and presentation skills are top-notch, and you find motivation in representing the company at events and conferences
• You are proficient and experienced when it comes to digital tools (Linkedin, notion, ChatGPT), CRM (Hubspot), and webinar platforms (e.g., Livestorm, Zoom, Teams Webinar)
• The working language is English but other European languages would be nice to have
• Ability to travel globally as required for events and field marketing activities

Retraced was born in 2019, in Düsseldorf, Germany with the vision to create a global ecosystem to drive sustainable change in the fashion industry by enabling transparent cross-company collaboration.

With over 65 employees globally, and over 10€ million raised so far, our award-winning platform is the world’s first and leading cloud-based supply chain sustainability management system, complete with all CSR capabilities that empower fashion and textile companies to connect all stakeholders in their global supply chains on one network and ensure efficient sustainability data exchange, collaboration, and communication between parties.

This allows them to take action and implement strategies to achieve more sustainable and responsible production practices. The information gained can be shared internally within the company and externally with authorities, customers, or business partners.

Find out more about Retraced through our website here: https://www.retraced.com/

Or stay up to date by following us on Linkedin here: https://www.linkedin.com/company/retraced/