- Professional
- Ufficio in Paris
This position was created to support the development and growth of our two influenza vaccines, Flucelvax® and Fluad®, in France, across all target markets.
The Commercial Project Manager is responsible for:
Supporting the Marketing Lead in the identification, assessment & implementation of relevant cross-functional marketing initiatives aiming at driving growth, improving customer experience, and strengthening the company’s market positioning.
Engaging and aligning internal teams (marketing, sales, operations, IT, medical…) and external partners, including field force, to deliver high-impact projects on time and within scope with strategic initiatives.
Ensuring the implementation of strategy in a compliant way for Vifor France and CSL Seqirus.
Accountabilities:
Operational excellence
Cross-Functional Project Management
Lead and coordinate strategic marketing projects across multiple departments.
Define project objectives, KPIs, budgets, and timelines.
Manage internal and external stakeholders to ensure smooth project execution.
Communication & Change Management
Ensure clear and structured communication between teams involved in each project.
Ensure internal & external (including filed force) engagement & alignment with strategic initiatives.
Prepare and deliver presentations during internal meetings or sales conventions, explaining the business objectives, marketing rationale, and operational rollout of new projects.
When relevant, ensure that field teams are fully trained & equipped with the right tools, materials, and understanding to implement new initiatives effectively. Provide day-to-day operational support, ensuring smooth execution of campaigns and initiatives across departments
Performance & Reporting
Deliver all material and tools by paying attention to details to ensure:
On-time delivery
High level of standard.
High level of customer orientation.
Alignment with regulatory & law requirements & internal processes
Ensure return on investment of the various projects implemented:
Track key marketing project KPIs
Measure outcomes, both qualitatively & quantitatively
Propose corrective action when necessary
Identify continuous improvement opportunities based on data and user feedback.
The projects include but are not limited to:
Client Experience & Service Innovation
Design and implement new services and experiences that add value for customers (e.g. digital tools, personalized content, customer portals, webinars, …).
Work with sales, customer support and product teams to enhance client satisfaction and retention.
Digital & Website Development
Propose & coordinate the evolution of the website: UX/UI improvements, SEA, SEO, content strategy, performance tracking…
Collaborate with IT and external agencies to manage new features & contents, digital service integrations…
Channel Development & Go-to-Market
Identify, assess and develop new Go-to-Market channels (e.g., hospitals, nursing home, private insurances, …)
Support launch strategies for those new business opportunities .
Analyze performance and optimize channel effectiveness.
Brand Strategy
Participate in developing brand strategies, to pharmacists and retail pharmacy supply groups as well as to other relevant commercial targets.
Ensure alignment between marketing goals and overall business strategy.
Develop a solid understanding of vaccine market, customers and competitors to identify & improve competitive advantage
Support collection of market data and competitive intelligence information, provide market analysis around competitors and brands, monitor market dynamics and communicate changes in market
Localize relevant initiatives and tools from international team and other countries.
Compliance
Ensure full compliance with all internal and external policies
Requirements:
University degree or higher degree
Training in science and / or marketing
5-7 years' marketing experience in the pharmaceutical industry
Marketing experience in retail pharmacy business
About CSL Vifor
CSL Vifor is a global partner of choice for pharmaceuticals and innovative, leading therapies in iron deficiency and nephrology. We specialize in strategic global partnering, in-licensing and developing, manufacturing and marketing pharmaceutical products for precision healthcare, aiming to help patients around the world lead better, healthier lives. Headquartered in St. Gallen, Switzerland, CSL Vifor also includes the joint company Vifor Fresenius Medical Care Renal Pharma (with Fresenius Medical Care). The parent company, CSL, headquartered in Melbourne, Australia, employs 32,000 people and delivers its lifesaving therapies to people in more than 100 countries.
We want CSL to reflect the world around us
At CSL, Inclusion and Belonging is at the core of our mission and who we are. It fuels our innovation day in and day out. By celebrating our differences and creating a culture of curiosity and empathy, we are able to better understand and connect with our patients and donors, foster strong relationships with our stakeholders, and sustain a diverse workforce that will move our company and industry into the future. Learn more Inclusion and Belonging | CSL.
