Manager, Customer Behavior Analytics presso Credit Genie

Company 

Credit Genie is a mobile-first financial wellness platform designed to help individuals take control of their financial future. We leverage artificial intelligence to provide personalized insights and are building a financial ecosystem by offering tools and services that provide instant access to cash, and building credit. Our goal is to empower every customer to achieve long-term financial stability.

Founded in 2019 by Ed Harycki, former Swift Capital Founder (acquired by PayPal in 2017). Backed by Khosla Ventures and led by industry pioneers from companies such as; PayPal, Square, and Cash App, we are well positioned to build the future of inclusive finance through cutting-edge technology and customer-centric solutions.

Overview

Come join our innovative Analytics team to drive deeper understanding of customer behavior and improve retention across our financial wellness platform. As a leader of Customer Behavior Analytics, you will leverage data, strategy, and advanced analytics to uncover drivers of customer loyalty and lifetime value. Your insights will help shape lifecycle strategies, inform risk management, and guide cross-functional teams to build long-term relationships with our customers. The successful candidate will be passionate about applying analytical rigor, collaborating cross-functionally, and cultivating a culture of data-driven decision-making.

What You'll Do

• Lead deep dives into customer retention metrics, lifecycle patterns, and churn drivers to inform targeted strategies for growth and customer loyalty

• Collaborate with Risk Analytics to evaluate how credit risk, repayment patterns, and customer profiles influence retention outcomes

• Design and implement methods to measure customer engagement and retention program effectiveness, including predictive modeling and cohort analysis

• Build clear, intuitive dashboards and deliver actionable insights that help business leaders quickly understand and act on key metrics

• Establish an “always-on” approach to tracking retention KPIs, including early warning signals of churn or declining engagement

• Partner with Marketing, Risk, Product, and Operations to align retention strategies with overall business objectives

• Serve as a thought partner to marketing and risk teams, and mentor junior analysts to cultivate a culture of data-driven decision making

Requirements

• 8+ years of experience in data analytics, customer lifecycle analytics or marketing analytics with a focus on retention or loyalty programs, ideally in a financial services

• Master’s degree (Analytics, Marketing, Mathematics, Economics, etc.)

• Advanced SQL skills and demonstrated ability to work with both structured and unstructured databases

• Proficiency in data visualization and BI tools (e.g., Tableau, Power BI, Qlik) and statistical languages such as Python or R

• Proven understanding of customer behavior metrics (churn, LTV, cohort analysis) and how risk factors can impact retention

• Excellent cross-functional partnership skills and the ability to communicate complex analyses to both technical and non-technical stakeholders

• Entrepreneurial and self-directed, thriving in ambiguity and fast-paced environments. Comfortable testing, learning, and iterating quickly

Benefits and Perks

Our goal is to provide a comprehensive offering of benefits and perks that promote better financial, mental, and physical wellness.

We believe working alongside each other in person is the best way to build a great product and foster a strong company culture. Our expectation is that employees are in the office five days a week, allowing for optimal collaboration, inclusivity, and productivity. At the same time, we understand that life happens and recognize the importance of flexibility. We are committed to supporting our employees when circumstances arise that require remote work or adjusted schedules. Our goal is to ensure everyone can effectively balance personal and professional responsibilities while maintaining our collaborative and productive environment.

Here are some highlights of our benefits and perks offerings, feel free to ask your recruiting partner for more details on our comprehensive offering for employees.

• 100% company-paid medical, dental, and vision coverage for you and your dependents on your first day of employment. 

• Monthly fitness reimbursement up to $100 or a full membership to LifeTime Fitness

• 401(k) with a 2.5% match and immediate vesting 

• Meal program for breakfast, lunch, and dinner

• Life and accidental insurance

• Flexible PTO

Your actual level and base salary will be determined on a case-by-case basis and may vary based on the following considerations: job-related knowledge and skills, education, and experience. Base salary is just one part of your total compensation and rewards package at Credit Genie. You may also be eligible to participate in the bonus and equity programs. You will also have access to comprehensive medical, vision, and dental coverage, a 401(k) retirement plan with company match, short & long term disability insurance, life insurance, and flexible PTO along with many other benefits and perks.

Credit Genie is a proud Equal Opportunity Employer where we welcome and celebrate differences. We are committed to providing a workspace that is safe and inclusive, where everyone feels supported, connected, and inspired to do their best work. If you require any accommodations to participate in our recruitment process, please inform us of your needs when we contact you to schedule an interview.