Product Marketing Manager – AI Agentic Product presso Fractal

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Product Marketing Manager – AI Agentic Product (MVP Launch)

Fractal is a strategic AI partner to Fortune 500 companies with a vision to power every human decision in the enterprise. Fractal is building a world where individual choices, freedom, and diversity are the greatest assets. An ecosystem where human imagination is at the heart of every decision. Where no possibility is written off, only challenged to get better. We believe that a true Fractalite is the one who empowers imagination with intelligence. Fractal has been featured as a Great Place to Work by The Economic Times in partnership with the Great Place to Work® Institute and recognized as a ‘Cool Vendor’ and a ‘Vendor to Watch’ by Gartner.

Please visit Fractal | Intelligence for Imagination for more information about Fractal

Location: New York / New Jersey

Note: This position is not eligible for Immigration Sponsorship at this time.
 

Responsibilities:

• Lead the positioning and messaging of Fractal’s new AI Agentic product for CPG, ensuring clarity, differentiation, and resonance in the market.

• Plan and execute the MVP launch and subsequent product releases with marketing campaigns that drive awareness, adoption, and pipeline.

• Create compelling sales enablement materials (pitch decks, one-pagers, FAQs, ROI calculators, case studies) that help AEs and GTM teams succeed in customer conversations.

• Develop and maintain competitive intelligence and market insights that highlight differentiation and support field positioning.

• Partner with Sales and Customer Success to capture customer stories and testimonials that build credibility and thought leadership.

• Collaborate with Product and Strategy teams to translate features into customer value propositions and to inform roadmap decisions.

• Drive demand generation through targeted campaigns, analyst engagement, events, and digital channels in partnership with Marketing.

• Track and report on campaign performance, win/loss reasons, and buyer perception, feeding insights back to GTM and Product teams.

Success Profile:

• Experience in B2B SaaS product marketing, ideally in AI/analytics, with a proven track record of launching new products.

• Skilled at translating technical capabilities into business-oriented messaging and narratives.

• Strong storyteller with the ability to craft and deliver impactful messaging across multiple formats.

• Collaborative team player comfortable working across Product, Sales, Marketing, and Customer Success.

• Highly creative yet data-driven, able to measure the effectiveness of campaigns and refine accordingly.

• Thrives in fast-paced environments, able to juggle multiple launch activities while maintaining high quality.

Qualifications and Skills:

• 7+ years of experience in Product Marketing, Marketing Communications, or Demand Generation for enterprise SaaS or analytics solutions.

• Demonstrated success in launching and scaling SaaS products, building positioning and messaging that resonates with enterprise buyers.

• Deep understanding of CPG or enterprise B2B technology markets is a strong plus.

• Excellent written, verbal, and presentation skills.

• Strong ability to create customer-facing collateral and enablement content.

• Bachelor’s degree required; MBA or advanced degree preferred.

• Self-starter with a creative mindset and bias for execution.

Pay:

The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs.  The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled.  At Fractal, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case.  A reasonable estimate of the current range is: Up to $234,000. In addition, for the current performance period, you may be eligible for a discretionary bonus.

Benefits:

As a full-time employee of the company or as an hourly employee working more than 30 hours per week, you will be eligible to participate in the health, dental, vision, life insurance, and disability plans in accordance with the plan documents, which may be amended from time to time.  You will be eligible for benefits on the first day of employment with the Company.  In addition, you are eligible to participate in the Company 401(k) Plan after 30 days of employment, in accordance with the applicable plan terms.   The Company provides for 11 paid holidays and 12 weeks of Parental Leave. We also follow a “free time” PTO policy, allowing you the flexibility to take time needed for either sick time or vacation.

Fractal provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state or local laws.

If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!