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Senior Manager Strategic Marketing & Product Management - Inkjet presso Cabot Corporation

Cabot Corporation · Billerica, Stati Uniti d'America · Onsite

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Your Role at Cabot

The Senior Manager of Strategic Marketing & Product Management is managing the execution of marketing and product management for the Inkjet Business, driving Product portfolios and roadmaps, supporting customer-centric product development, and driving market analysis and growth. This role ensures the inkjet portfolio meets evolving customer needs, maintains competitive differentiation, and delivers sustainable business performance through effective go-to-market strategies, cross-functional collaboration, and deep market insight.

How You Will Make an Impact

Strategic Leadership• Define and drive the long-term marketing and product strategy for the inkjet business in alignment with corporate goals.• Identify and prioritize growth opportunities across markets, segments, and technologies.• Lead strategic planning processes including market sizing, competitive positioning, and portfolio optimization.• Evaluation of partnerships, alliances, or acquisitions that could enhance the inkjet portfolio.

Product Lifecycle Management• Own the end-to-end product lifecycle from concept to end-of-life.• Develop and maintain a robust product roadmap based on customer insights, market trends, and technology evolution.• Ensure timely and successful product launches, including pricing, positioning, and channel readiness.• Supports the demand planning and S&OP process.• Collaborates with broader team on new Product Development and market placement ensuring alignment with market demand.Market and Customer Insight• Lead market intelligence efforts to understand customer needs, industry trends, and competitive dynamics.• Translate insights into actionable strategies for product development and marketing.• Champion the voice of the customer across the organization.• Develops an understanding of OEM and end user needs and use cases.Go-to-Market Execution• Develop and execute integrated go-to-market plans for new and existing products.• Collaborate with sales and channel partner to ensure alignment and execution.• Key contributor to stage gate process including support improvements.• Monitor performance and adjust tactics to optimize market penetration and revenue growth.Brand and Communications• Strengthen the inkjet brand positioning and ensure consistency across all touchpoints.• Represent the business at industry events, conferences, and customer engagements.• Enhance brand visibility in support of finding new opportunitiesFinancial and Business Performance• Set and manage budgets for marketing and product management activities.• Track and report on key performance indicators (KPIs) including revenue, margin, market share, and ROI.• Drive profitability through effective portfolio management and pricing strategies.Team Leadership and Development• Supports a culture of innovation, accountability, and continuous improvement.• Ensure cross-functional collaboration and alignment with R&D, operations, sales, and finance.

What You Will Bring to Cabot

• Ability to develop and execute long-term strategies that align with business goals.• Strong market foresight and ability to anticipate industry trends.• Deep understanding of customer needs and behaviors.• Ability to translate insights into product and marketing strategies.• Proven ability to influence cross functionally at all levels of the organization.• Proficiency in market analysis, business case development, and performance tracking.• Understanding of P&L management and pricing strategies.• Ability to drive innovation in product and marketing approaches.• Comfortable navigating ambiguity and adapting to change.• Excellent written and verbal communication skills.• Ability to craft compelling narratives for internal and external audiences.• Strong organizational skills with the ability to manage multiple initiatives simultaneously.• Experience with agile or stage-gate product development processes.

Education/Experience

• Bachelor’s degree in marketing, Business Administration, Engineering, or a related field.• Preferred: MBA or master’s degree in a relevant discipline.• 10+ years of progressive experience in marketing, product management, or business development.• Demonstrated success in managing complex product portfolios and launching new products globally.• Experience working in a matrixed, global organization with cross-functional collaboration.• Familiarity with inkjet technologies, digital printing markets, or adjacent industries is a strong plus.

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