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Hybrid Group Head - Brand Solutions (3174) presso Sony Pictures

Sony Pictures · Mumbai, India · Hybrid

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Career Opportunities: Group Head - Brand Solutions (3174)

Requisition ID 3174 - Posted  - Sales Support (0011) - 1003
  Job Description Print Preview

 

POSITION DETAILS

POSITION TITLE

Group Head - Brand Solutions

NAME

 

FUNCTION

Sales Indirect

SUB-FUNCTION

Sales - Client Servicing

SUPERVISOR POSITION

  Head- Brand Solutions

SUPERVISOR NAME

 

GRADE

 

LOCATION

Mumbai

 

 

 

 

POSITION PURPOSE

Responsible for indirect sales through Brand solutions by integrating brands’ identity, strategy, and intent communication with content and characters on the existing channel portfolio.

 

POSITION SIZE

FINANCIAL / OPERATIONAL

NON-FINANCIAL

No defined revenue target

DIRECT REPORTEES

2 -4

INDIRECT REPORTEES

0

GEOGRAPHICAL COVERAGE

Domestic

 

POSITION CONTEXT

  • This position enhances the range of sales that the network undertakes to augment network revenues
  • Response time in this position is very critical considering the dependence on clients and internal teams to come up with the final brand promotion/integration deliverable.

 

POSITION SPECIFICATION

Education

Graduate

Experience

1- 12 plus years of experience in dealing with brands through working in media agencies/ production houses

 

POSITION INTERLINKAGES

WITHIN THE ORGANIZATION

OUTSIDE THE ORGANIZATION

  • Legal
  • Finance
  • Sales
  • Marketing
  • Graphics
  • OAP
  • Programming
  • Production Houses
  • Clients and their media agencies
  • Writers and Editors

 

 

TECHNICAL COMPETENCIES

BEHAVIORAL COMPETENCIES

  • Understanding of brand and media agencies
  • Understanding of content
  • Understanding of consumer preferences
  • Innovation and Creativity
  • Effective stakeholder management
  • Building impactful partnerships

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

AREAS OF RESPONSIBILITY

 

Key Responsible Areas:

  • To support strategic partnership deals and create incremental revenues for Ad sales deals through innovative solutions for clients across Network and key channels / shows handled
  • Going Beyond Television: Developing an IMC strategy to target relevant brands by utilizing relevant platforms TV, OTT & Social handles, Events available across the network channels
  • Drive Branded content strategy and revenue driven content solutions .
  • *Collaborate with internal stakeholders & customers to enable us to become growth partners with clients
  • Identify cross functional avenues which includes key market insights, trends and explore monetization opportunities
  • Plan with respective programming/marketing teams on new property launch /sustenance opportunities/content line-up approach and align them on sales opportunities and explore new ways of integration at show /channel/network level
[Not translated in selected language]
 

Requisition ID 3174 - Posted  - Sales Support (0011) - 1003

POSITION DETAILS

POSITION TITLE

Group Head - Brand Solutions

NAME

 

FUNCTION

Sales Indirect

SUB-FUNCTION

Sales - Client Servicing

SUPERVISOR POSITION

  Head- Brand Solutions

SUPERVISOR NAME

 

GRADE

 

LOCATION

Mumbai

 

 

 

 

POSITION PURPOSE

Responsible for indirect sales through Brand solutions by integrating brands’ identity, strategy, and intent communication with content and characters on the existing channel portfolio.

 

POSITION SIZE

FINANCIAL / OPERATIONAL

NON-FINANCIAL

No defined revenue target

DIRECT REPORTEES

2 -4

INDIRECT REPORTEES

0

GEOGRAPHICAL COVERAGE

Domestic

 

POSITION CONTEXT

  • This position enhances the range of sales that the network undertakes to augment network revenues
  • Response time in this position is very critical considering the dependence on clients and internal teams to come up with the final brand promotion/integration deliverable.

 

POSITION SPECIFICATION

Education

Graduate

Experience

1- 12 plus years of experience in dealing with brands through working in media agencies/ production houses

 

POSITION INTERLINKAGES

WITHIN THE ORGANIZATION

OUTSIDE THE ORGANIZATION

  • Legal
  • Finance
  • Sales
  • Marketing
  • Graphics
  • OAP
  • Programming
  • Production Houses
  • Clients and their media agencies
  • Writers and Editors

 

 

TECHNICAL COMPETENCIES

BEHAVIORAL COMPETENCIES

  • Understanding of brand and media agencies
  • Understanding of content
  • Understanding of consumer preferences
  • Innovation and Creativity
  • Effective stakeholder management
  • Building impactful partnerships

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

AREAS OF RESPONSIBILITY

 

Key Responsible Areas:

  • To support strategic partnership deals and create incremental revenues for Ad sales deals through innovative solutions for clients across Network and key channels / shows handled
  • Going Beyond Television: Developing an IMC strategy to target relevant brands by utilizing relevant platforms TV, OTT & Social handles, Events available across the network channels
  • Drive Branded content strategy and revenue driven content solutions .
  • *Collaborate with internal stakeholders & customers to enable us to become growth partners with clients
  • Identify cross functional avenues which includes key market insights, trends and explore monetization opportunities
  • Plan with respective programming/marketing teams on new property launch /sustenance opportunities/content line-up approach and align them on sales opportunities and explore new ways of integration at show /channel/network level
[Not translated in selected language]
The job has been sent to

POSITION DETAILS

POSITION TITLE

Group Head - Brand Solutions

NAME

 

FUNCTION

Sales Indirect

SUB-FUNCTION

Sales - Client Servicing

SUPERVISOR POSITION

  Head- Brand Solutions

SUPERVISOR NAME

 

GRADE

 

LOCATION

Mumbai

 

 

 

 

POSITION PURPOSE

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