Hybrid Product Manager, Hardware Solutions presso Silver Falls Capital

Description

Sportworks is seeking a visionary, customer-centric product manager to drive advancements in multimodal and active transportation. This high-impact role blends strategic product vision, business model innovation, market insight, and cross-functional execution. Working hand-in-hand with our leadership team — across sales and marketing, executive strategy, finance, and engineering — you’ll shape the next generation of hardware solutions that drives company growth and inspires healthier, more sustainable mobility.

Joining our entrepreneurial team means stepping into a role where your influence reaches every corner of the business. You’ll take ownership of high-impact initiatives, working at the intersection of strategy, market intelligence, and commercial growth. As both a catalyst and connector, you’ll identify opportunities, design solutions that elevate customer success, and build scalable models that drive lasting revenue and market expansion.

Key Success Factors

• Drive Strategic Growth – Inspire the team, envision bold opportunities, and create innovative products and business models that anticipate customer needs.
• Lead with Market Insight – Align solutions with customer value, profitability goals, and an innovative product roadmap.
• Own the Product Lifecycle – Guide offerings from concept to retirement, collaborating with the digital team to maximize relevance and impact.
• Model Leadership & Culture – Lead with integrity, curiosity, and collaboration while embedding best practices and process excellence.
• Deliver Operational Excellence – Ensure financial performance, streamline development, and enable adoption through marketing and commercial alignment.

Requirements

Essential Duties and Responsibilities:

Strategic Growth and Product Development

• Enable and inspire cross-functional teams to deliver against growth objectives.
• Develop innovative products and business models addressing emerging customer needs.
• Generate new ideas for features, user experience, and market opportunities.

Market Insight and Business Model Leadership

• Create solutions that align with customer needs and meet profitability targets.
• Build and maintain a strategic, multi-year product roadmap anticipating change in market trends.

Product Lifecycle and Portfolio Management

• Oversee product lifecycle from development through end-of-life.
• Drive technical and customer-centric solutions to enhance market relevance.
• Partner with digital teams to integrate hardware and software solutions and synchronize the product roadmap.

Leadership and Cultural Alignment

• Demonstrate ownership, collaboration, and accountability.
• Embody company values (Teamwork, Curiosity, Action, Integrity, Respect).
• Serve as champion for process improvements and adoption of best practices.

Execution and Operational Excellence

• Drive lean product development and continuous improvement.
• Manage P&L for product lines and ensure financial performance.
• Lead long-term strategic planning to ensure product and portfolio success.
• Support marketing and commercial teams to drive adoption and demand generation.
• Track performance metrics to inform product strategy and improvement.

Expected Behaviors Aligned with Cultural Values and Anchors:

• You lead with ownership and accountability. You take initiative, follow through, and act like an owner-whether guiding a roadmap, navigating ambiguity, or partnering across functions.
• You are curious and take action. You ask sharp questions, explore market dynamics and customer workflows deeply, and turn insight into clear product direction and action.
• You act with integrity and respect. You're humble, collaborative, and seek to build trust with teammates, customers, and partners through clear communication and follow-through.
• You set a high bar. You bring high standards to your work-whether shaping product strategy, validating new models, or collaborating on go-to-market. You thrive in ambiguous environments, creating clarity and impact.
• You champion repeatability and learning. You codify success into playbooks, templates, and frameworks others can use-helping us scale Silver Falls Way across the portfolio.
• You think like a business builder. You understand P&L impacts and are energized by transforming customer workflows and value creation through hardware solutions – and collaboration with the digital product team.
• You collaborate confidently across disciplines. You work well with GMs, engineers, marketers, operators, and sellers - bridging strategy and execution with clarity and empathy.
• You thrive in dynamic environments. You can balance structure and speed, detail and vision, planning and action.

Required Education, Experience and Skills:

• Bachelor’s degree in Physical Sciences, Marketing, Engineering, or Computer Science required; advanced degree or MBA preferred.
• 5+ years in product management or a closely related discipline, with a proven track record of delivering impactful results.
• Deep market and customer focus, with the ability to translate insights into successful products.
• Exceptional communication, analytical, and problem-solving skills.
• Proficient in ERP systems, Microsoft Office Suite, and analytics tools.
• Strong data-driven decision-making abilities.
• Highly self-motivated, adaptable to change, and effective in collaborative, cross-functional environments.

Physical Requirements and Working Conditions:

• Willingness and ability to travel (~6 trips/year), domestic and international
• Ability to transport and set up demonstration equipment and attend trade events.
• This is a collaborative in-person role, therefore being physically present and available at our Monroe location is required.
• Prolonged periods of sitting at a desk and working on a computer.
• Must be able to lift up to 15 pounds at times.

ABOUT SPORTWORKS

At Sportworks, we’re transforming the way people move, creating transportation solutions that benefit the well-being of people and the planet. As champions of active and multimodal transportation, we’re on a mission to transform the status quo by connecting journeys seamlessly with innovative products and technology. Since launching the first commercial bike rack for buses in 1993, we’ve partnered with transit authorities, municipalities, advocates, and those creating our built world, to promote healthier, more sustainable mobility options.

Trusted worldwide, our solutions connect bus, rail, and cycling networks, and communities alike.

ABOUT SILVER FALLS CAPITAL

Silver Falls Capital is a private investment company, headquartered in the Pacific Northwest, focused on the acquisition and successful long-term operation of privately held companies. We acquire companies in attractive end markets and bring strategic and operational expertise, talent and investments to help those companies reach their full potential. Omni CleanAir, SportWorks, BirdBuffer and CITC are wholly owned subsidiaries of Silver Falls Capital.

All qualified applicants will receive consideration for employment without regard to race, color, religion, ancestry, national origin, sex, sexual orientation, gender identity, marital status, age (over 40), or disability (including AIDS, and cancer-related medical condition).