- Ufficio in Hong Kong, Hong Kong SAR
Who We Are
What You’ll Be Doing
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构建公关网络,制定符合品牌战略的公关规划,深度整合行业垂直媒体、央媒、顶级财经媒体及国际头部中文媒体资源,建立长期战略合作关系。
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结合产品与行业热点,策划全网传播的爆款内容(如行业白皮书解读、CEO深度访谈等),协同内容团队完成文案、视频等传播素材制作。
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品效合一的传播落地,主导高规格媒体活动,强化行业话语权。
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团队赋能与流程提效:管理公关团队,建立媒体资源库与传播效果追踪系统,优化从选题到曝光的全流程效率。
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PR Network Development: Build a robust public relations network and create PR strategies aligned with brand objectives, integrating resources from industry vertical media, central media, top financial media, and leading international Chinese-language media to establish long-term strategic partnerships.
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Content Creation and Campaign Planning: Develop impactful content for comprehensive online distribution, such as industry white paper interpretations and in-depth CEO interviews, collaborating with content teams to produce promotional materials including copy and videos.
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Integrated Communication Execution: Lead high-profile media events to enhance the brand's authority in the industry and ensure effective message delivery.
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Team Empowerment and Process Optimization: Manage the public relations team, establish a media resource database and communication effectiveness tracking system, and optimize the workflow from topic selection to exposure.
What We Look For In You
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全日制本科以上学历,英语可做工作语言,市场营销及传媒类专业优先;
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媒体资历与资源:5年以上媒体/PR相关经验,主流媒体或公关公司经验,至少2年专注金融/科技领域;
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跨界资源整合力:成功促成过品牌与顶流媒体/IP的破圈合作。
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中英文流利,皆可做工作语言。
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Educational Background: Bachelor’s degree or higher, with proficiency in English as a working language; degrees in Marketing or Communications are preferred.
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Media Experience and Resources: At least 5 years of experience in media or PR, with a background in mainstream media or PR firms, including a minimum of 2 years focused on the finance or technology sectors.
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Cross-Industry Resource Integration: Proven track record in facilitating collaborations between brands and leading media or intellectual properties, achieving successful cross-industry partnerships.
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Language Proficiency: Bilingual proficiency in Chinese and English
Perks & Benefits
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Competitive total compensation package
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L&D programs and Education subsidy for employees' growth and development
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Various team building programs and company events
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Wellness and meal allowances
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Comprehensive healthcare schemes for employees and dependants
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More that we love to tell you along the process!