MaintainX is the world leading mobile-first workflow management platform for industrial and frontline workers. We are a modern IoT enabled cloud based tool for maintenance, safety, and operations on equipment and facilities. MaintainX powers operational excellence for 7,500+ businesses including Duracell, Univar Solutions Inc., Titan America, McDonalds, Brenntag, Cintas, Michaels, and Shell.

We've raised $104 million in venture capital following a recent Series C funding round led by Bain Capital Ventures, Bessemer Ventures, August Capital, Amity Ventures, Ridge Ventures as well as CEO’s from GE, Twilio, Toast and PagerDuty.

This role is remote in Canada or USA

We are seeking an experienced and data-driven Senior Manager of Marketing Operations to lead our marketing operations function and drive revenue growth. In this role, you will be responsible for owning our marketing tech stack, streamlining and automating marketing processes, and maximizing ROI across all marketing channels through data and insights. This role reports to our Vice-President of Demand Generation.

What You’ll Do

Marketing Technology and Data Management

• Oversee the implementation, integration, and optimization of marketing technology stack, including CRM, marketing automation, analytics, and attribution tools
• Ensure data integrity, hygiene, and governance across all marketing systems and databases
• Develop and maintain comprehensive reporting and dashboards to measure marketing performance and ROI
  
  

Marketing Operations and Process Optimization

• Collaborate with cross-functional teams to streamline and automate marketing processes, workflows, and campaigns
• Identify opportunities for process improvements, efficiencies, and cost savings
• Develop and implement best practices for lead management, nurturing, and scoring
• Manage marketing budgets, forecasting, and resource allocation
  
  

Analytics and Insights

• Conduct in-depth analysis of marketing data to uncover insights and inform strategic decisions
• Develop and implement attribution models to measure the impact of marketing activities on pipeline and revenue
• Identify opportunities for testing and optimization across channels and campaigns
• Provide regular reporting and insights to marketing leadership and stakeholders
  
  

About You

• Bachelor’s degree or equivalent work experience
• 4+ years of work experience in marketing operations, preferably at B2B SaaS companies
• Strong analytical and problem-solving skills, with the ability to translate data into actionable insights
• Expertise in marketing automation platforms (e.g., Iterable, Marketo, Eloqua, HubSpot), CRM systems (e.g., Salesforce), and data visualization tools (e.g., Looker Studio, Tableau, Power BI)
• Excellent project management and organizational skills, with the ability to manage multiple priorities and deadlines
• Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams
  
  

What’s In It For You

• Competitive salary and meaningful equity opportunities.
• Healthcare, dental, and vision coverage.
• 401(k) / RRSP enrollment program.
• Take what you need PTO.
• A Work Culture where:
• You’ll work alongside folks across the globe that reflect the MaintainX values, Smart Humble Optimist.
• We believe in meritocracy, where ideas and effort are publicly celebrated.
  

About Us

Our mission is to make the life of blue-collar workers easier worldwide by creating software that meets their needs and realities. Our product is truly life-changing for 80% of the workforce that doesn’t work behind a desk and needs enterprise-grade software at their fingertips.

MaintainX is committed to creating a diverse environment. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.