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Senior Marketing Manager en Complex

Complex · Los Angeles, Estados Unidos De América · Onsite

100.000,00 US$  -  120.000,00 US$

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Company And Culture

Complex is the definitive platform for global youth culture and music lifestyle, seamlessly integrating cutting-edge content, commerce and live experiences with unparalleled scale. Through innovative content, Complex tells stories of music, streetwear and style, sports, art and beyond. Its content engages in a dynamic conversation with the audience, reflecting and shaping the zeitgeist of convergence culture. A powerful media juggernaut paired with a curated marketplace, Complex is redefining the way fans interact with their favorite brands and artists and reshaping the future of digital culture and commerce.


Company And CultureComplex is the definitive platform for global youth culture and music lifestyle, seamlessly integrating cutting-edge content, commerce and live experiences with unparalleled scale. Through innovative content, Complex tells stories of music, streetwear and style, sports, art and beyond. Its content engages in a dynamic conversation with the audience, reflecting and shaping the zeitgeist of convergence culture. A powerful media juggernaut paired with a curated marketplace, Complex is redefining the way fans interact with their favorite brands and artists and reshaping the future of digital culture and commerce.

The Pay Range for this position is listed. Actual pay will vary based on factors including, but not limited to location, experience, and performance. The range listed is just one component of Complex Total Rewards offerings for employees.


What You'll Do
  • Act as a liaison between cross-functional teams to develop and execute comprehensive digital marketing campaigns that support Complex Shop Tier 1 campaigns and grow the marketplace across Complex's key categories
  • Advance and maintain brand positioning, identifying and building plans for target audiences
  • Develop and execute comprehensive go-to-market marketing plans
  • Lead end-to-end execution of marketing programs, leveraging internal support
  • Serve as a brand ambassador, connecting with existing and new customers
  • Analyze customer insights, market trends, and best practices to craft successful strategies to drive growth
  • Conduct analytics reporting across platforms, extracting key insights for future campaigns
  • Collaborate with teams to design and evolve lead-nurturing tactics
  • Be the marketing representative across key functions of the business
  • Collaborating with department heads to own an integrated marketing calendar
  • Ability to project manage own workload and team's workload
  • Be able to balance several priorities and projects at one time
  • Guide creative direction for content, advertising and public-facing communications 
  • Execute multichannel campaigns across the prospect and customer lifecycle 
  • Manage content, budgets, events, and provide sales support 
  • Gather insights to inform outreach strategies, enhance conversions 
  • Track and analyze current marketing initiatives, optimizing as needed 
  • Present ideas and deliverables to internal and external teams 
  • Implement A/B testing for various campaign elements 
  • Work closely with the Growth team for synergy in approach and to maximize return on marketing investments 
  • Continuously explore and recommend new marketing channels to explore


    • Who You Are
  • Proven track record of developing and scaling multi-category marketplace platforms
  • Proven success in developing marketing plans and executing campaigns
  • Spearheaded multi-faceted campaigns, collaborating effectively with diverse partners and stakeholders to achieve shared objectives
  • Strong project management, multitasking, and decision-making skills
  • Metrics-driven mindset with a creative perspective
  • Experience with marketing automation and CRM tools

  • Preferred qualifications: 
  • Bachelor’s degree in marketing, business, or appropriate experience in a related field 
  • Proficiency in online marketing and social media strategy 
  • Success in developing and executing marketing plans and go-to-market 
  • Willingness to travel, and flexibility to attend industry related events and activations on evenings or weekends as appropriate for the function


    • What We Offer
  • Best in class health, dental, and vision insurance
  • Healthcare FSA 
  • Dependent Care FSA 
  • Commuter Benefits FSA 
  • Short-term/long-term disability and life insurance
  • Paid Parental leave
  • 401k with 4% match
  • Pet Insurance
  • Legal and Identity Theft Plans
  • Vacation time and sick days


    • We're an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

    The above statements cover what are generally believed to be principal and essential functions of the job. Specific circumstances may allow or require some incumbents assigned to the job to perform a different combination of duties.
     
    Complex participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.

    Candidates must be legally authorized to work in the U.S. without the need for visa sponsorship.
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