
- Professional
- Oficina en Mannheim
Your Responsibilities
- Administer and optimize the marketing technology stack, primarily HubSpot.
- Maintain and improve marketing automation workflows, lead scoring models, and campaign tracking.
- Identify, evaluate, and implement new (AI) tools to improve processes and productivity.
- Review and improve marketing workflows, identifying inefficiencies across the team.
- Collaborate with sales and business development to ensure alignment and seamless handovers.
- Ensure marketing and lead data is accurate, complete, and consistent across all tools.
- Maintain and monitor data integrations between platforms, ensuring smooth data flows.
- Conduct regular audits to ensure compliance with data privacy regulations (e.g., GDPR).
- Analyze campaign and lead data to measure impact and recommend optimizations.
- Support regional teams in planning and executing integrated marketing campaigns.
- Manage campaign setup, audience segmentation, and performance tracking in HubSpot and related tools (e.g., Looker Studio).
- Oversee lead nurturing workflows and content distribution.
Your Experience
- 3+ years in marketing operations, marketing technology, or a similar role.
- Strong hands-on experience with HubSpot; familiarity with platforms like Salesforce or Marketo is a plus.
- Proficient with Google Analytics, Tag Manager, Looker Studio, and basic HTML.
- Solid understanding of marketing automation, lead lifecycle, and CRM processes.
- Strong analytical skills and experience in data-driven decision-making.
- Experience integrating AI tools into marketing workflows is a plus.
- Excellent project management, problem-solving, and multitasking skills.
- Detail-oriented, collaborative, and an effective communicator.
Join us for this and more...
- A purpose-driven mission tackling complex sustainability challenges whilst working alongside global industry pioneers
- Room for creativity through collaborative teamwork and an open communication culture
- Flexibility and team bonding with our hybrid work options
- Fuel for your growth journey, both personally and professionally
- Sustainable mobility options, promoting eco-friendly commuting solutions
- Fun team events and outings with our global teams
- Inspiring workspaces in Mannheim and beyond