- Professional
- Oficina en Montréal
Hello, we’re L’Oréal.We're not just building brands; we're shaping how the world experiences beauty (and it takes a lot of cool jobs to do it). Intrigued? Keep reading—this might be the opportunity you’ve been searching for.A Day in the LifeAs the Consumer Engagement Lead for the Luxe Division, you’ll be at the forefront of crafting and executing data-driven consumer engagement strategies across all activation channels. Reporting to divisional leadership, you’ll drive brand love and business growth by integrating Media, Advocacy & Influence (A&I), Content, and Lifecycle Marketing into a cohesive strategy.Your responsibilities will include:Strategy & Planning: Develop multi-channel consumer engagement strategies, including 360 Media plans, A&I initiatives, and KPI frameworks aligned with brand objectives.Budget Optimization: Oversee spend allocation across Media, A&I, Content, and Lifecycle Marketing to maximize ROI and impact.Performance Monitoring: Analyze campaign performance, provide actionable insights, and optimize strategies to achieve business objectives, including brand ranking targets.Innovation & Collaboration: Lead and mentor the consumer engagement team, fostering collaboration with internal and external stakeholders to drive innovation.We Are Looking ForYou’re a strategic thinker with a passion for consumer engagement and a knack for data-driven decision-making. You’ll thrive in this role if you have:Expertise in Advocacy Strategy Design and Media Strategy Design.Strong skills in Consumer Lifecycle Management and Digital & Media Performance Management.A talent for Strategic Roadmapping and critical thinking.A Bachelor’s degree in Marketing, Digital, Business, or a related field.What’s In It For YouA place for you to leave your comfort zone and grow beyond your potential (here, you’ll be encouraged to try new things and take risks!).Real responsibility from day one—there’s no sitting on the sidelines at L’Oréal.An environment where people of every ethnicity, social background, age, religion, gender, and sexual orientation, as well as people with disabilities, are accepted, can speak up, will thrive, and are celebrated!A place where you can contribute to something bigger! Many of our brands have societal and environmental causes to make a concrete difference.Who We AreL’Oréal is present in 150 markets on five continents. For more than a century, L’Oréal has devoted itself solely to ‘Create beauty that moves the world’; it is now the industry world leader with €42 billion consolidated sales. Together, we solve complex challenges at scale while making sure we stay committed to making the world a more inclusive and a better place for everyone and our planet.We’re committed to guaranteeing inclusive recruitment processes and advocating for hiring and promoting each candidate in an ethical and equitable way. The Group strictly prohibits discrimination against any applicant for employment because of the individual’s gender identity or expression, sexual orientation, visible and/or invisible disabilities, socio-economic and/or multicultural origins, health conditions, age, religion, or any other characteristics protected by law.
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