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Hybrid Ecosystem Marketing Specialist Ecosystem Marketing Specialist

Windranger Labs  ·  nan, · Hybrid

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About the job

Who we areMantle Ecosystem comprises an Ethereum layer 2 (L2) — Mantle Network, a decentralized autonomous organization (DAO) — Mantle Governance, one of the largest on-chain treasuries — Mantle Treasury, and an Ether (ETH) liquid staking protocol — mETH Protocol: all built on Ethereum.Mantle Network is the fifth largest L2 by TVL according to L2BEAT. mETH Protcol's receipt token $mETH is the fourth largest ETH liquid staking token by TVL according to DefiLlama. With tokens worth $2.5 billion, Mantle Treasury is one of the largest on-chain treasuries in the world, and the single largest when discounting native tokens thanks to its large ETH, ETH equivalents and stablecoin holdings.Your Role

  • Ecosystem Strategy Development and Relationship Management:
    • Lead the development and execution of tailored ecosystem marketing strategies, leveraging insights and market trends to drive brand visibility and engagement.
    • Establish and nurture strategic relationships with partners within the Mantle Ecosystem.
  • Performance Optimization and Analysis:
    • Implement tracking mechanisms to monitor and analyze the performance of ecosystem marketing campaigns, leveraging data-driven insights to optimize targeting, messaging, and engagement strategies.
    • Conduct regular performance reviews and analysis, identifying key trends, opportunities, and areas for improvement to enhance campaign effectiveness and ROI.
  • Cross-Regional Collaboration and Leadership:
    • Foster strong collaboration and alignment between regional and global teams, serving as a liaison between global stakeholders and internal departments to ensure cohesive execution of ecosystem marketing initiatives.
    • Craft marketing and amplification campaigns and coordinate GTM strategies for ecosystem growth.
Your Craft
  • Bachelor's degree in Marketing, Business Administration, or a related field. Advanced degree preferred.
  • Extensive experience in ecosystem marketing, partnership management, or related roles, with a strong track record of success in global crypto markets.
  • Deep understanding of regional market dynamics, regulatory frameworks, and cultural nuances.
  • Based in EU or US Timezone.
  • Excellent communication and interpersonal skills, with the ability to build and maintain relationships with a wide range of stakeholders, including the protocols' key leaders, industry influencers, and internal teams.
  • Strong analytical skills and proficiency in data-driven decision-making, with the ability to leverage analytics tools and platforms to optimize campaign performance and drive business outcomes.
  • Demonstrated leadership capabilities, with a proactive and collaborative approach to driving cross-functional alignment and achieving shared goals.

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