Hybrid Senior Salesforce Marketing Cloud Developer presso Zinovo

Zinovo is looking for a talented and experienced Salesforce Marketing Developer to join our LATAM team. As a Salesforce Marketing Developer, you will play a critical role in designing and implementing marketing automation solutions for our customers using Salesforce Marketing Cloud. You will be responsible for leading technical design analysis and documentation, developing emails and landing pages using AMPscript, and supporting campaign builds including the code development for email templates, cloud pages, forms, SQL queries, and API integrations. You will also have the opportunity to work with a variety of cross-functional teams to support subsequent execution and delivery within SFMC’s legacy product (Email Studio, Mobile Studio, Automation Studio, Contact Builder, Audience Builder) as well as cross-cloud architectures within Salesforce’s expanding MarTech/AdTech product set (Interaction Studio, Audience Studio/DMP, Ad Studio, Datorama).

The ideal candidate for the position of Salesforce Marketing Developer should have strong project management skills to manage projects from initiation to completion. They should also have excellent analytical and problem-solving skills to analyze complex marketing problems and develop innovative solutions using Salesforce Marketing Cloud. Additionally, strong communication skills are crucial to effectively communicate technical concepts to non-technical stakeholders and collaborate with cross-functional teams. Self-motivation is important to work independently and continuously learn and improve skills, while leadership skills are required to mentor junior team members and collaborate with team members and stakeholders. Finally, sales and marketing experience is a plus, including knowledge of marketing strategies and tactics, customer behavior, and data analysis. Overall, the ideal candidate should have a strong technical background in Salesforce Marketing Cloud, combined with excellent project management, analytical, communication, and leadership skills, as well as a strong drive for self-improvement, a passion for marketing technology, and an interest in Collecting, or an eagerness to learn more about the Collecting industry.

- Lead technical design analysis and documentation, and support subsequent execution/delivery within SFMC’s legacy product (Email Studio, Mobile Studio, Automation Studio, Contact Builder, Audience Builder) as well as cross-cloud architectures within Salesforce’s expanding MarTech/AdTech product set (Interaction - Studio, Audience Studio/DMP, Datorama)

- Create technical, integration, and data design documentation

- Develop emails and landing pages using AMPscript

- Design and implement modules like Journey Builder towards omni channel marketing campaigns

- Support campaign builds including the code development for email templates, cloud pages, forms, SQL queries, and API integrations

- Support the Marketing Cloud preference center or other third party preference center applications and capabilities

- 3-5 years of client-facing roles leading requirement gathering and documentation

- Directly related e-mail/campaign development and integration experience

- 4+ years Salesforce Marketing Cloud experience

- 6+ years Email Automation/Campaign Management program experience

- Deep, hands-on technical understanding of Salesforce Marketing Cloud’s (SFMC) data extension architecture, integration capabilities, and automation capabilities

- 4+ years working experience with AMPscript (ExactTarget)

- Deep knowledge of building data extensions

- Salesforce Marketing Cloud certification

- Deep knowledge and working experience with HTML and CSS

- Working experience with JavaScript, HTML5/CSS3/jQuery

- Demonstrated knowledge and possible experience with other MA tools such as Marketo, Ortto, HubSpot is a huge plus

- Experience working with Marketing Cloud integration to Data, Sales and Service Cloud