Hybrid Assistant Brand Manager bei Treasury Wine Estates

About us:

Treasury Wine Estates (TWE) is one of the world’s leading wine companies. We know that it’s the thinkers, makers and doers who have the most impact as we continue to strive towards being recognised as the world’s most admired premium wine company.  We are proud of our portfolio of brands that have tremendous heritage, rich quality and a reputation for excellence across the globe.  From the iconic luxury of Penfolds, to the broad appeal of Lindeman’s and newer brands like 19 Crimes, we are committed to creating memorable wine experiences for our consumers.

About the Role:
The Assistant Brand Manager position is a fantastic entry-level opportunity for someone looking to build a career in brand and marketing management. The role will provide broad exposure across our portfolio, with a focus on brand asset management, digital platform updates, and PR administration, ensuring our teams and partners have access to accurate, engaging, and up-to-date materials.

Key Responsibilities Include:

• Maintain and update the central library of brand assets (logos, product images, videos, guidelines).
• Track usage and version control of assets to ensure alignment with global brand standards.
• Support the upkeep of brand and trade platforms (SharePoint, DAM, intranet, e-commerce portals, etc.).
• Upload and refresh content, ensuring accuracy and relevance for both internal and external stakeholders.
• Provide support to Brand Managers in campaign execution by coordinating materials, timelines, and approvals.
• Help prepare basic reports or presentations for marketing projects and campaigns.
• Assist in gathering competitor activity, industry trends, and consumer insights.
• Support PR activities by maintaining media contact lists, monitoring coverage, and updating PR calendars.
• Help coordinate product samples and media requests for journalists, influencers, and events.
• Assist with preparing press materials, press releases, and internal communications where needed.
• Provide day-to-day administrative support to the Marketing team (PO management, budget tracking, meeting coordination).
• Help maintain records and prepare regular updates on asset usage, platform performance, and PR activity.

What We're Looking For:

The Assistant Brand Manager position would be perfect for you if you are recently graduated or early in your marketing career – no extensive brand management experience is required.

You’ll also need to be:

• Passionate about brands, marketing, and the wine industry.
• Highly organised with excellent attention to detail.
• Confident using digital tools, content management systems, and Microsoft Office.
• A strong communicator with excellent interpersonal skills – able to work collaboratively across teams.
• Proactive, curious, and eager to learn in a fast-paced environment.

What’s in it for you:

At TWE, we’re bold in our ambitions and passionate about our brands. You’ll be part of a collaborative, inclusive culture with opportunities to grow, innovate, and make a real impact in one of the world's most dynamic wine companies.

You’ll also get:

• Access to the world’s most celebrated wines through our employee product allowance
• True flexibility in determining how, when and where you work to achieve your potential
• Global opportunities across Australia & New Zealand, the US, Asia, UK/Europe
• Opportunity to build a career across multiple functions (we’re really good at doing this!)
• Structured development programs to support your health, wellbeing and career
• “TWEforME Day” – an additional day of leave each year, for you to do you

Culture:

We bring our whole selves, we’re courageous and we deliver together – that’s our DNA.  We’re a passionate bunch who enjoy working together, like to have fun and keep things down-to-earth.  We’re brave enough and care enough to have the right conversations to get the best outcome and are famous for our can-do attitude.  We’re definitely “glass half full” people and see challenges as opportunities and move with pace to achieve our goals.

Inclusion and Diversity:

Just like the wide range and variety of brands in our wine portfolio, TWE embraces diversity and is proud to be an equal opportunity employer.  All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, sexual orientation, gender identity, national origin or on the basis of disability.  If you require any assistance to be included in our process, please contact [email protected], quoting the job title and reference number.

In line with the Immigration, Nationality and Asylum Act, all applicants will be expected to provide proof of eligibility to work in the UK if invited to interview.

How to apply:

Interviews for this role are scheduled to begin W/C 8^th September 2025. Although this may be subject to change, we do move quickly at TWE and continually review applications, so if you don’t want to miss out, apply today!