Hybrid E-commerce Merchandising Specialist bei Mann Lake Bee & Ag Supply
Mann Lake Bee & Ag Supply · Hackensack, Vereinigte Staaten Von Amerika · Hybrid
- Senior
- Optionales Büro in Hackensack
Mann Lake Bee & Ag Supply is a manufacturer, distributor and retailer of high-quality, affordable beekeeping and poultry products in the hobby and commercial segments in the agriculture industry. As leaders, we take our role in the global food supply chain seriously and work hard to provide innovative products and solutions to hobbyists and businesses across the world. Mann Lake Ltd has a proud history and is represented by great teams working in six states
Position Overview
We are seeking a highly motivated and experienced Senior eCommerce Merchandising Specialist with 5-7 years of dedicated experience to lead the management and execution of our online merchandising programs. The ideal candidate will be a digitally savvy, data-driven, efficient, organized and proactive professional who can drive significant revenue growth and enhance the user experience through a performance-driven, test and learn approach and iterative improvements across programs. This role requires a strong background in ecommerce merchandising tools and specialties (promotions, reviews & ratings, UGC, searchandising, etc), website and mobile app content management, a/b testing strategies, 3rd party vendor management, and a proven ability to collaborate effectively across teams.
Location: This position can be based out of our Minneapolis/St Paul twin cities office in Osseo as hybrid/remote or our headquarters in Hackensack, MN.
Key Responsibilities
- Merchandising Program Management: Own and manage merchandising programs for optimization, consumer experience, and program/revenue growth.
- User Experience (UX) Enhancement: Champion UX improvements by analyzing user behavior, identifying friction points, and collaborating with ecommerce and design teams to create a seamless and efficient shopping experience.
- Content and Banner Management: Oversee the planning, creation, and deployment of all on-site content, including promotional banners, marketing messages, and educational materials, ensuring they are timely, relevant, and aligned with brand guidelines.
- Searchandising: Strategically manage on-site search, sort, and product filtering to optimize product discoverability and conversion rates.
- A/B Testing: Develop, execute, and analyze A/B tests to optimize site performance, content, and user flows, driving data-informed decisions for iterative improvements.
- User-Generated Content (UGC) & Social Proof: Manage and optimize customer reviews, ratings, Q&A and UGC programs to build trust and increase engagement and conversion.
- Performance Metrics & Analysis: Regularly track and analyze program performance and provide actionable recommendations for continuous improvement.
- Project Management: Lead and manage multiple concurrent e-commerce projects from conception to completion, ensuring timely delivery, adherence to scope, and alignment with strategic objectives.
- Collaboration: Act as a key liaison between ecommerce, marketing, and creative teams to ensure program initiatives are aligned, well-coordinated, and executed efficiently.
Qualifications
- Bachelor's degree in Marketing, Business, or a related field.
- 3 - 5 years of experience in e-commerce merchandising, program management, or a similar role.
- Proven expertise in A/B testing methodologies and leveraging data to inform decisions.
- Demonstrated experience in managing on-site search, navigation, and product filtering (searchandising).
- Experience with reviews and ratings platforms (e.g., Bazaarvoice, Yotpo).
- Strong understanding of e-commerce platforms (BigCommerce), analytics tools (e.g., Google Analytics, Tableau), and content management systems.
- Excellent analytical skills with the ability to interpret data, identify trends, and translate insights into strategic recommendations.
- Exceptional organizational and prioritization skills, with the ability to manage multiple projects simultaneously and meet tight deadlines.
- Highly collaborative, with strong communication skills and a proven ability to work cross-functionally.
- Proactive, self-starter who is performance-driven and passionate about creating exceptional digital experiences.
Benefits:
- Health insurance
- Health Savings Account (HSA) with employer contribution
- Dental and vision insurance and many other voluntary benefits
- Company paid Life and Long Term Disability insurance
- Hospital indemnity, accident & critical illness
- 401K with employer contribution
- PTO and Paid Holidays
