Hybrid Marketing Executive bei LUXASIA

LUXASIA is the leading and largest beauty omnichannel brand-builder of Asia Pacific. Since 1986, it has successfully enabled market entry and brand growth for more than 100 luxury beauty brands, the likes of Albion, Aveda, Bvlgari, Calvin Klein, Creed, Diptyque, Hermes, La Prairie, Maison Francis Kurkdjian, Montblanc, Rabanne, Ferragamo, and SK-II. LUXASIA has established Joint Ventures with the likes of LVMH Group, Revlon (for Elizabeth Arden), Puig, Shiseido, and Orveon (for Laura Mercier).  The Group's integrated brand-building capabilities include luxury retail, online commerce, consumer marketing & analytics, and supply chain management. LUXASIA is powered by a diverse and dynamic #OneTeam of 2700 talents across a growing footprint of 15 markets.

Why Join Us

At LUXASIA, we believe there is beauty within every talent – that is you.

We grow you by building your competencies and unleashing your potential. We have curated a vast portfolio of over 100 luxury brands across Asia Pacific, and growing. Your work will enrich the lives of millions of consumers across the region. With us, you get to be an entrepreneur, running the business like it is your very own. We give you the autonomy but not without guidance and genuine care. We are a diverse and inclusive team that is courageously innovative. Together as #OneTeam, we celebrate differences, embrace change, explore new ideas, take risks, fail fast, and drive results. While challenges at work are inevitable, the journey promises to be fulfilling.

With LUXASIA, an exciting career filled with robust professional growth awaits you. Isn’t that beautiful?

Key responsibilities

1. Induce Trial Activities in Events

• Develop event calendar and manage monthly event scorecard.
• Lead-end-to-end event management includes agency brief to ensure excellent execution according to brand guidelines.
• Track trial activities results and analysis for continuous improvements.
• Work with retailers to ensure top notch support to drive customers and sales to event.

2. Oversee Communication Materials Execution and Sampling Activities

• Ensure POSM is produced & installed according to brand guidelines and on schedule as per global deployment.
• Provide execution tracker and report.
• Ensure quality of each design proposed by agency meets brand equity standard.
• Manage sampling activities by ensuring Welcome Gift availability, allocation and usage
• Work closely with trade partners to ensure brands exposure and mechanics are consistently managed and well presented.

3. Traffic Generation Activities, focusing on Key Consumption Period – Thematic Event

• Leverage moment to drive traffic and improve in the store.
• Brainstorm tactical and long-term programs to increase traffic to counters, translating into SK-II new users.
• Constantly track New User result per month
• Monthly submission of New User target to field team and report to principal.

4.  Direct report into the Senior Brand Manager on any other marketing/ad-hoc activities related matters and supervising offline and online marketing campaigns

• Submission of Promotion Summary Plans to SBM for review top work on Building Block.
• Submission of SMS blast content to SBM and P&G on every 3rd week of the month once Promotions are final during review.
• Research and update monthly business review on competitors’ insights and ranking.
• Update on Event ROI tracker every month with Actualised and New Plans.
• Liaise closely with SPA Partner for submission of the yearly and monthly promotion plans and the quarterly request.
• Work on transfer request to beauty counter, agency or SPA partner based on ad hoc request.
• Work on HSA registration for all New products.
• Liaise with Sephora Key Account Manager on New Product registration and launch plans.
• Creation of all PO and update on PO expense every month as well as follow up on PO and payment issues

Requirements

• Bachelor’s degree in Marketing, Business Administration, Communications, or related field. Fresh graduates with strong portfolios or internship experience are welcome to apply.
• Minimum of 2-3 years of marketing experience (preferably in FMCG / luxury / retail).
• Good in Excel and PowerPoint (will be tested)
• Good eye for aesthetics and brand storytelling
• Good sense of trend and consumer behaviour
• Excellent copywriting and content creation skills
• Analytical, numerically strong, meticulous and organized with a flair / passion for beauty or FMCG products
• A team player that thrives in a fast-paced competitive business environment
• Possess good interpersonal skills and can build strong rapport with key stakeholders
• Possess good communication and presentation skills, with a strong command of English language

Do you have what it takes to succeed in a fast-paced and intense environment? Do you thrive on challenges? Do you want to bring innovative ideas to life? Are you keen to abandon the status quo, try new things, embrace failures as lessons, recover fast, yet always pursue excellence?

If so, you are the one we are looking for. JOIN US and let’s grow together.

Championing Diversity, Equity and Inclusion

LUXASIA aspires to build a One Team of talents that reflects the diversity of the communities in our operating markets. LUXASIA is committed to providing equal employment opportunities to all individuals, regardless of their race, colour, religion, gender, sexual orientation, age, disability, nationality or ethnic origin, cultural background, social group, marital status, or any other characteristics as provided by law.

To explore other careers opportunities, visit our careers page . If you have a question for us, please drop us an email here.

We regret to inform you that only shortlisted candidates will be contacted. Thank you.

Recruitment Privacy Notice

By proceeding with your application, you confirm that you have read LUXASIA's recruitment privacy notice and consent to the LUXASIA group collecting, processing and disclosing your personal data for purposes specified in the notice.

Note To Staffing Agencies

Please DO NOT contact LUXASIA’s employees or Talent & Excitement (T&E) team in an attempt to present candidates for our roles. LUXASIA has our own panel of appointed agencies that we work with. Any agency who is interested to work with us must obtain prior written approval from LUXASIA’s T&E team before you submit candidates’ resumes, and then only in conjunction with a valid fully executed contract for service and in response to a specific job opening. LUXASIA will not pay a fee to any Agency that does not have such agreement in place. Thank you for your understanding.