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Bilingual Marketing Specialist, Copywriting & Digital
Medline Canada · Mississauga, Canadá · Onsite
- Professional
- Escritório em Mississauga
Value Proposition
As a leading partner in healthcare, Medline Canada's sole purpose is Together Improving Lives – this means being deeply committed to the health and well-being of our customers, employees, partners and our communities. We employ a diverse group of top talent focused on growing and making a difference in the lives of Canadians, coast-to-coast.
Compensation is only one part of the Employee Value Proposition that Medline Canada offers our employees. As part of our mission, we offer one of the most competitive and engaging employee experience programs in Canada, which includes:
- Collaborative work environment with highly engaged employees
- Market competitive compensation and benefits plan, including LTD & Insurance
- DPSP match program
- Annual Employee Appreciation Week
- Paid vacation and personal days
- Lifeworks® Employee Assistance Program (EAP) Resources supporting mental, physical, family and financial well-being
- Career growth and training programs
- Open communication with Senior Leaders
- Tailored incentives for eligible employee groups, such as home office reimbursement and Sylvan Learning Centre credit
- Employee referral program
- Education support programs
- Fitness subsidy
- Recognition programs
- Social activities
- And much more…
JOB SUMMARY
The Bilingual Marketing Specialist, Copywriting & Digital, collects and frontloads verbal content during the initial phase of each project prior to design execution, utilizing a systematic approach to reduce future revisions. This specialist manages and maintains content to ensure it remains current and of the highest quality. In collaboration with Marketing leads and other stakeholders, the role focuses on crafting meaningful marketing material content by translating business objectives into consistent design solutions that align with brand standards, are visually engaging, and free from errors. The specialist is especially dedicated to supporting the Marketing department’s requirements in creative asset generation and communication efforts, both in print and online environments.
CORE JOB RESPONSIBILITIES
- Be the brand steward to ensure brands are verbally represented and consistent on all touch points.
- Verbally translates templated layouts into effective marketing tools that will satisfy the business goals in French and English.
- Acts as the Quality Assurance for all translations flowing through auto-generated translations services including ALEXA, and other AI translations platforms prior to projects being released to market.
- Manages content related to the digital spaces including online catalogue, website, resource platforms and standard static and online assets.
- Be consistent with product copy and verbal content across all different tactics and media as a “plug and play”.
- Through guidance, develops a critical eye and can independently self-correct messaging. Ensuring work is error-free before routing for approval, printing or publishing.
- Effectively utilizes skills around copywriting and project management software to efficiently deliver projects.
- Positively follows the Medline process/procedures and strives to continuously improve efficiency.
- Always maintains professionalism in mannerism and verbal communication—be positive, productive, resourceful and efficient
- Gains knowledge/expertise on the product, product category, market segments, need state, target audience and competitor activities in the market by being resourceful and organized.
QUALIFICATIONS
- Degree in Business or Marketing, or equivalent experience
- French Canadian language proficient both verbally and written
- 5+ years in a Marketing management role
- Experience with Healthcare Brand Marketing is critical and Quebec is an asset
- A strong project manager with the ability to manage a fast-moving environment
This job description is not intended to be all-inclusive. Employee may perform other related duties as required to meet the ongoing needs of the organization.
Medline Canada, Corporation is proud to be an equal opportunity employer.
About Medline Canada
Medline Canada stands at the forefront of healthcare, providing expertise and a breadth of solutions for every care setting. With 550+ employees, including 100 dedicated sales and clinical professionals and eight distribution centres located coast-to-coast, Medline Canada is proud to serve the entire continuum of care.
Our Commitment to Diversity and Inclusivity
Medline Canada is committed to diversity and inclusivity and we encourage applications from members of groups that have been historically disadvantaged and marginalized, including First Nations, Metis and Inuit peoples, Indigenous peoples of North America, racialized persons/persons of colour and those who identify as women, persons with disabilities and LGBTQ+ persons.
Our commitment to Accessibility
Medline Canada is committed to the principles of accessibility in Canada. We endeavor to make our recruitment, assessment and selection processes as accessible as possible and provide accommodations as required for applicants with disabilities. If you require any accommodations at any point during the application and hiring process, please contact [email protected].
All qualified candidates are encouraged to apply; however, Canadians and permanent residents will be given priority.
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