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International Sales Manager – MI Brands na inMusic

inMusic · Farnborough, Reino Unido · Remote

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inMusic is seeking an experienced and passionate International Sales Manager to drive growth across both distributor and dealer accounts for our industry-leading MI brands, including Akai Professional, Alesis, Alesis Drums, Moog Music, M-Audio, Headrush, and others. This role will oversee export markets and direct European retail partners, with an emphasis on market development, channel strategy, and performance accountability.

Key Responsibilities

  • Manage export distributors as well as key MI dealers and e-commerce accounts across Europe and designated international markets
  • Establish regional sales targets, segmentation strategies, and tactical action plans across both channel tiers
  • Actively recruit and nurture direct dealer relationships, especially in territories where a distributor model is not optimal.
  • Conduct regular performance reviews with both types of partners, offering tools, content, and training to drive sell-through.
  • Coordinate with marketing and education teams to activate campaigns and product demos at the local dealer level.
  • Develop pricing and promotional frameworks aligned with channel type and market maturity.
  • Analyze sales performance, identify whitespace, and implement commercial initiatives tailored to MI verticals and dealer profiles.
  • Support new product introductions with launch planning, demo support, and regional adaptation where necessary.
  • Maintain accurate CRM data, forecasts, and territory insights.
  • Participate in trade events, roadshows, and local market activations. 

Skills, Knowledge and Expertise

  • 5+ years of international sales experience in the MI or audio technology industry, with hands-on experience managing both distributors and retail dealers.
  • Deep familiarity with products for musicians, producers, and educators—especially synths, drum machines, interfaces, and digital production tools.
  • Ability to juggle high-level strategic thinking with detailed tactical execution across complex territories.
  • Fluent in English; other European languages a plus.
  • Willingness to travel internationally up to 40% of the time.
  • Passion for music creation, instruments, and technology is essential.

Benefits

  • 24 days annual leave (plus public holidays)
  • Private healthcare
  • Pension scheme
  • inMusic UK Employee Assistance Programme
  • Cycle To Work scheme
  • Staff discount on inMusic products (for personal use only)
  • £1,000 annual allowance for training and development
  • Sick pay

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