About the job
About Our Client This national non-profit is dedicated to reducing health inequities by offering programs that empower teens in education, leadership, and service learning. The goal is to inspire teens to become change-makers in their communities, addressing social, emotional, and physical health challenges stemming from limited health education. The organization is driven by values like mission-focus, an entrepreneurial spirit, people-centric power, teamwork, and a commitment to diversity and empowerment within its teams and the communities it serves. Where You Fit In Our client is seeking a creative and engaging communication champion who is savvy with social media, web design, and marketing, to implement teen health and wellness programs digitally. As the Digital Programs Specialist, you’ll influence teens to make healthier choices and empower them to lead health initiatives in their communities by providing inspiration, education, and turn-key resources in digital spaces: social media, an online health hub, and virtual meeting rooms. This role is ideal for those who enjoy using digital media to share ideas, promote health, and cultivate a sense of community regardless of physical distance. You will embrace teen trends, enjoy taking on hosting responsibilities, and understand that details matter to the user experience. Responsibilities The Digital Program Coordinator will collaborate with the Curriculum Development Team to enhance program reach, user engagement, and community building for a national network of teen change-makers. The role involves using health communication techniques and data analytics to adapt curriculum for digital platforms like social media, websites, and virtual events. Key responsibilities include fostering collaborations, facilitating peer sharing, and amplifying teen voices. The coordinator will also host virtual events focused on skill-building and networking, develop a user-friendly resource website, and create engaging, on-brand content, including articles, infographics, videos, and social media posts on health and wellness topics. Responsibilities Create Engaging Content - Develop and format curriculum and expert-advisor resources for use on teen-facing social media and website platforms. - Ensure content supports knowledge and skill development, positive social norms, and improved perceptions around targeted health and leadership behaviors. - Tailor content utilizing current trends and persuasive communication cues, aligning with mission and values, and presenting in mixed formats (graphics, video, interviews, and presentations). Host Virtual Health-Promoting Events - Plan and execute impactful virtual events supporting the personal and professional growth of teens nationwide, featuring influential speakers and networking opportunities. Advance User Engagement & Experience - Ensure that all digital spaces are inviting, engaging, easy to navigate, and up-to-date. - Interact with audiences through inquiry responses, encourage user-generated content, and strategically inform audiences of new programs and opportunities. - Use available analytics and advice from expert partners to inform user acquisition and engagement plans. Increase Brand Awareness & Resource Utilization - Actively engage in collaborations with like-minded organizations and individuals. - Promote and market digital products to internal staff and external partners, ensuring adequate frequency and communication formats. Support Curriculum Specialist in Content Management and Development - Format and refine curriculum materials for consistency with branding and design standards, creating clear, engaging curriculum instructions. - Develop digital content, such as articles and multimedia, enhancing the curriculum. - Collaborate closely with the Curriculum Specialist to create a cohesive learning experience across platforms. Manage Workflows - Oversee applicable event organization, content creation, and publication processes. Work independently and collaboratively to meet deadlines. Commit to the Mission - Prioritize health and wellness for oneself and communities with limited health-promoting opportunities, making a lasting positive impact for teens. Qualifications + Skillsets: - Bachelor’s degree in marketing, communications, or related fields. - Proficiency in Instagram, TikTok, and YouTube; additional social media platforms a plus. - Intermediate proficiency in WordPress or other website platforms. - Proficiency in Microsoft Office applications (Word, PowerPoint, and Outlook). - Experience or passions in health education and/or youth development a plus. - Ability to collaborate with diverse teams and individuals. - Experience working with racially, ethnically, and socioeconomically marginalized communities. - Commitment to raising cultural consciousness and challenging oppressive practices. - Experience in fast-changing environments with multiple tasks and priorities. - Maintain a growth mindset for both professional and personal development. - Open to implementing new and dynamic programs for increased impact. - Bilingual skills are a plus. - 2+ years of relevant experience in communications and digital engagement, such as social media management and digital content creation. - Familiarity with diverse social media tactics and tools; strong communication skills for teen and adult audiences. - Intermediate to expert proficiency with digital design software (Canva, Adobe’s Creative Suite); video editing and illustration skills a plus. - Self-starter with organizational abilities; experience working independently and as part of a team. Additional Position Details This is a full-time, salaried position offering a comprehensive benefits package. Yearly compensation will depend on candidate qualifications, skills, competencies, experience, and location. This position is remote; however, some afternoon or evening hours may be required, with occasional overnight travel throughout the year.
