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Web Manager, Growth

Deliverect · Ghent, Bélgica · Hybrid

  • Oficina en Ghent
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Description

At Deliverect, our API-first platform is revolutionizing commerce by providing a connected suite of on and off-premise solutions. We empower both the food and retail industries to expand their revenue and simplify their operations, creating seamless experiences for businesses to sell anywhere and deliver everywhere. Join us in this exciting journey, where your contributions will directly impact how businesses connect with their customers in a rapidly evolving global market.

Department Focus:

The Marketing Department at Deliverect is a dynamic team of creative, data-driven, and results-oriented professionals dedicated to empowering businesses to deliver exceptional order experiences. By placing customers at the heart of our strategies and leveraging data to guide every decision, from campaign development to execution, we craft resonant marketing initiatives and continuously optimize our tactics. Collaboration is central to our approach, as we work seamlessly with other departments to align our efforts with overarching business goals.

Your Impact:

As the Growth Marketing Manager for Web & Conversion, you will be a key contributor to our digital footprint, transforming our website into a high-converting growth engine. You will bridge the gap between brand awareness and pipeline generation by partnering cross-functionally to create intuitive user journeys for different personas. Your work will directly impact our global go-to-market strategy by ensuring our most important sales asset—our website—is optimized for both organic growth and enterprise-level personalization.

This is a full-time, hybrid role with a flexible work schedule, offering 3 days in our Ghent, London, or Madrid office and 2 days from the comfort of your home.

What you will do:

  • Drive Conversion Rate Optimization: Build and execute a continuous A/B testing roadmap for high-traffic pages, launching experiments to improve pipeline generation.
  • Develop Web Strategy and UX: Partner with Design and Product teams to architect intuitive user journeys that lead different personas to the right solutions.
  • Manage the Web Stack & Data Flow: Oversee the "Web Stack" (CMS, Analytics, Heatmaps) to ensure data flows correctly into HubSpot, maintaining the technical health of our growth engine.
  • Performance Monitoring & Reporting: Track and report on key metrics using GA4, Search Console, and HubSpot, collaborating cross-functionally to find the "why" behind the data.
  • Optimize SEO and Organic Growth: Work with the Content team to ensure site architecture is optimized for search and high-intent keywords.
  • Implement Web Personalization: Deploy segment-based web experiences to provide tailored messaging for Enterprise vs. SMB visitors.

    • What you will Bring:

  • 3+ years of experience in Growth Marketing, Performance Marketing, or Web Operations, specifically within the B2B SaaS space.
  • A degree in Marketing or proven equivalent work experience.
  • Hands-on experience with CMS platforms (e.g., Contentful, Sanity, or Dato) and a deep understanding of Google Analytics 4 (GA4) and Tag Manager (GTM).
  • A proven ability to look beyond the numbers to identify actionable insights that drive business growth.
  • Proven ability to lead cross-functional projects involving developers, copywriters, and designers using tools like Jira or Asana.
  • Proficiency with A/B testing tools (VWO, Optimizely) and heatmapping software like Hotjar.
  • Excellent interpersonal skills to engage clearly with diverse stakeholders and drive project goals.
  • Basic knowledge of HTML, CSS, or JavaScript.

    • Additional Information

    Join Our Innovative Journey:

    At Deliverect, we're not just building a platform; we're redefining how restaurants and retailers connect with their customers globally. We're looking for agile, ambitious, and resourceful team members who are excited to tackle complex challenges, take calculated risks and contribute to innovative solutions that shape the future of commerce.

    What You'll Gain by Joining Us:

    Invest in Your Growth- We provide a dedicated learning budget to help you expand your skills and knowledge in this dynamic environment.
    Solve Meaningful Challenges- Contribute to tackling some of the most significant challenges in the global tech industry, directly impacting the way businesses operate worldwide.
    Drive Innovation- Immerse yourself in a culture where innovation isn't just a buzzword – our weekly releases and new features ensure you're always working on cutting-edge solutions.
    Collaborate with a Global Team- Be part of a diverse, international team that values transparency, visibility, and a multitude of perspectives.
    Be Part of a Unicorn- Join a rapidly scaling SaaS unicorn at the forefront of the order management industry, where your contributions have significant impact.
    Enjoy Regionally Tailored Rewards- Our compensation and benefits packages are thoughtfully designed to reflect the unique needs of each market, ensuring you’re supported with what matters most—right where you are.

    Our Commitment to Inclusion:

    We are dedicated to building a diverse and inclusive workplace where everyone feels valued and has equal opportunities to succeed. We strongly encourage applications from underrepresented groups.

    Important Information:

    1. Fluency in English is required, with strong written and verbal communication skills being essential.
    2. Applicants must possess the legal right to work in the country where the role is based, as we are currently unable to provide financial assistance for relocation or travel.
    3. Please note that certain roles may require a background check as a condition of employment, and you will be informed of this during the initial screening process.

    If you require any accommodations or support during the recruitment process due to a disability, please do not hesitate to contact us at [email protected].

    Ready to shape the future of commerce with us? Explore our opportunities and apply today!