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Homeoffice Head of Analytics (Job Onsite Based in Dubai)

Puffy · Ghana · Remote

About the job

*Onsite Role based in Dubai*


Join Rapid Global Growth (RGG), a dynamic international e-commerce group, at our Dubai headquarters. As the technology and operations powerhouse behind Puffy - a Top 5 US mattress brand and one of North America's fastest-growing D2C companies - RGG drives innovation in global e-commerce. Since Puffy's launch in 2016, we've supported its remarkable 100% YoY growth, earning recognition from Forbes, Entrepreneur.com, and TechCompanyNews.


Rapid Global Growth (RGG), the innovative force powering successful e-commerce brands like Puffy, is seeking an exceptional Head of Analytics to join our marketing team in Dubai. As our Head of Analytics, you'll own our end-to-end data analytics function, driving growth across our D2C business. We're looking for a commercially astute leader who excels at both strategic planning and hands-on execution. Suppose you have a track record of turning data into revenue wins and can balance big-picture thinking with detailed analysis. In that case, this role offers the opportunity to have a direct impact on our overall business performance.


Why joining us could be the next best step in your career?


  • Get hired within 2 weeks: Typically, we extend a job offer within two weeks from a candidate's initial application to Puffy.
  • Unmatched compensation: Max monthly salary of up to 75,000 AED + up to 10% monthly bonus.
  • 100% Tax-Free income: Relocate to Dubai, and you keep ALL your earnings.
  • Seamless relocation: We offer full relocation support, including flights, visa sponsorship, and two weeks of hotel accommodation on arrival.
  • Strategic Leadership: Drive e-commerce growth through data-driven insights while building a high-performing analytics function
  • Business Impact: Shape the future of a rapidly growing D2C brand through advanced analytics innovation
  • Embrace Diversity & Inclusion: We are committed to building and maintaining an inclusive and diverse company with 16+ nationalities currently in our Dubai team.
  • Rapid business expansion: Puffy's headcount increased by 10% in 2023, demonstrating our substantial growth potential.
  • Forbes Member CEO: Gain valuable experience working with a CEO who is a member of the Forbes Council.
  • Prime Location in Dubai: You will work full-time at our state-of-the-art, centrally located office space in the center of Dubai Internet City.
  • Health & Lifestyle: We prioritize a healthy lifestyle. On top of world-class health insurance (dental & vision included), our canteen is stocked with organic snacks, juices, fruits, tea & coffee.


Responsibilities:


  • Lead the development and execution of our e-commerce analytics strategy, aligning it with overall business objectives to drive growth.
  • Establish and monitor key performance indicators (KPIs), creating insightful reports to inform strategic decision-making across the organization.
  • Analyze customer behavior throughout the e-commerce journey, uncovering actionable insights to improve conversion rates and revenue.
  • Oversee the design and execution of A/B tests, optimizing various aspects of our visitors' e-commerce experience and ensuring methodological rigor.
  • Develop a comprehensive understanding of customer behavior and preferences through advanced data analysis, user feedback, and customer journey mapping.
  • Build and evolve our analytics toolbox, combining in-house solutions with leading third-party tools to generate powerful insights and recommendations.
  • Collaborate with cross-functional teams to implement data-driven changes, driving improvements in website performance, conversions, and overall customer satisfaction.
  • Provide leadership and mentorship to the analytics team, fostering their professional growth and enhancing the team's capabilities to meet evolving business needs.
  • Stay at the forefront of e-commerce analytics trends and best practices, ensuring our competitive edge in the rapidly evolving D2C landscape.


Required skills/experience:


  • Bachelor’s Degree in Computer Science, Mathematics, Machine Learning, AI, Statistics, or a related field
  • At least 5 years of experience using digital analytics to drive business/marketing results in B2C companies
  • At least 2 years of experience with A/B testing tools, including hypothesis development for website optimization
  • Proficiency in SQL
  • Proficiency in either Python or R for data analytics
  • Track record of driving significant revenue growth through data-driven insights and strategies
  • Demonstrated leadership experience, including managing and mentoring analytics teams
  • Ability to influence cross-functional and upper management decisions; willingness to “have an opinion” backed by insights and analytics to achieve the best outcomes


Next Steps


Click "Apply" to start your application today! We've optimized our recruitment process into 3 simple steps. We want to ensure that all applicants have a fair and equal chance, so we use our Phase 1 online assessment. This minimizes unconscious bias in our hiring process. Successful candidates will be invited to Phase 2 within one business day of the successful completion of Phase 1.