Description
Car Nation AZ is seeking a talented and visionary Creative Director to join our vibrant team, where automotive dreams come to life! At our dealership, we prioritize building lasting relationships with our customers in a warm, family-friendly atmosphere. As a Creative Director, you will drive the creative vision and strategy of our marketing initiatives, ensuring that every campaign reflects our commitment to trust, integrity, and exceptional service. You will play a crucial role in enhancing our brand presence, creating engaging content, and fostering a welcoming environment for all car buyers. We pride ourselves on understanding and meeting the needs of our customers, whether they are first-time buyers or families seeking the perfect vehicle. Your creativity will contribute to making the car-buying experience enjoyable and stress-free, reinforcing our values of transparency and honesty. Join us in our mission to not only provide high-quality vehicles but also to actively engage with our community and host family-friendly events. If you are passionate about automotive marketing and have a unique creative vision, we invite you to apply for this exciting opportunity to be part of our extended Car Nation AZ family.
Responsibilities
- Develop and execute innovative marketing strategies that align with Car Nation AZ's brand values and objectives.
- Lead and inspire the creative team, fostering a collaborative environment that encourages new ideas and creative problem-solving.
- Oversee the production of all marketing materials, including print, digital, and social media content, ensuring high-quality standards.
- Manage and enhance the dealership's online presence, including website development and social media platforms, to engage and attract customers.
- Collaborate with sales and service teams to create promotional campaigns that highlight vehicle offerings and special events.
- Conduct market research to understand customer preferences and industry trends, using insights to inform creative direction.
- Monitor and analyze the effectiveness of marketing initiatives, adjusting strategies as necessary to improve outcomes.
Requirements
- Proven experience as a creative director or in a similar role, preferably in the automotive or retail industry.
- Strong portfolio showcasing your creative achievements and successful marketing campaigns.
- Excellent leadership and interpersonal skills, with the ability to motivate and inspire a team.
- Proficiency in graphic design software (e.g., Adobe Creative Suite) and a solid understanding of digital marketing tools.
- Outstanding written and verbal communication skills, with a knack for storytelling and audience engagement.
- Ability to work under tight deadlines and manage multiple projects simultaneously with a keen attention to detail.
- Knowledge of current marketing trends and a passion for the automotive industry.
Benefits
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k, IRA)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Training & Development
- Work From Home
