- Professional
- Oficina en Halifax
Job Title: Promotional Marketing Specialist
Location:Halifax, NS
Job Type: Full-time
Company: Mark Rink
Job Summary:
We are seeking a motivated and creative Promotional Marketing Specialist to join our dynamic marketing team. In this role, you will play a pivotal part in implementing promotional strategies that elevate our brand and engage our target audience. Your primary focus will be on designing and executing marketing campaigns, both online and offline, that effectively promote our products and services.
Key Responsibilities
- Design and implement effective promotional marketing campaigns across various channels.
- Collaborate with the sales and product teams to identify promotional opportunities.
- Conduct market research to understand customer preferences and trends.
- Analyze campaign performance data and make data-driven adjustments as necessary.
- Create engaging marketing materials, including brochures, flyers, and digital content.
- Manage budgets for promotional activities and ensure cost-efficiency.
Skills, Knowledge and Expertise
- Bachelor's degree in Marketing, Business, or a related field.
- Proven experience in promotional marketing or a similar role.
- Strong understanding of marketing principles and consumer behavior.
- Excellent written and verbal communication skills.
- Proficiency in online marketing tools and platforms, such as social media and email marketing.
- Ability to analyze data and derive actionable insights.
- Strong project management skills and attention to detail.
Benefits
- Competitive salary
- Health, dental, and vision insurance
- Paid time off and holidays
- Opportunities for professional development and advancement
