senior manager, Social Media - Community Engagement en Starbucks

Now Brewing – senior manager, Social Media - Community Engagement - Community Engagement! #tobeapartner

From the beginning, Starbucks set out to be a different kind of company. One that not only celebrated coffee and the rich tradition, but that also brought a feeling of connection. We are known for developing extraordinary leaders who share this passion and are guided by their service to others.

Community Engagement teams know the customer better than anyone by listening, engaging, and understanding what consumers care and share about the brand. We’re looking for a clever, passionate, culture-obsessed Community Engagement Manager to strategize and execute our new brand voice, build and nurture community and brand affinity on both our owned social handles as well as off-channel content, and drive conversation around Starbucks.

As the senior manager, Social Media - Community Engagement, you’ll be at the heart of our social media strategy, ensuring Starbucks is nurturting connection with our superfans and showing up in culturally relevant ways with new customers. You’ll also identify potential partnerships and insights to inform larger brand strategy. This role requires a creative, people-focused individual with exceptional communication skills, a knack for creating engaging written content, and a genuine passion for connecting with people.

You’ll be energized by the transformation of the Starbucks brand and culture with a desire to play a pivotal role in building conversation while shaping a best-in-class work environment. You’ll work with the Social Media, Influencers, Brand Activations, Partnerships, Comms, Marketing, and Global Brand teams  to amplify daily engagements and identify bigger opportunities to drive conversation and earned media.

As a senior manager, Social Media - Community Engagement, you will…

• Set the tone – Continue to develop and find the Starbucks brand voice (think social-friendly, but never try-hard).

• Drive buzz - Be the brand everyone wants to see in their feeds, making people say, Okay Starbucks, I see you.

• Love all corners of the internet - Identify relevant off-channel conversations, driving brand love and building a sense of belonging without pick-me energy.

• Be quick but thoughtful - use strong writing skills and understanding of culture to carefully craft each response with a sense of urgency.

• Stay on top of it - Monitor community discussions and provide insights to inform product development and marketing strategies. Develop real-time response strategies to react quickly and report on conversations that are bubbling up.

• Be consumer-obsessed - Identify and engage with influencers and advocates within the social space, partnering with the Influencer Lead to amplify opportunities.

•  Protect the community - Develop and implement moderation guidelines to ensure a safe and inclusive community environment.

• Publish content – Support the Social Media team in publishing daily content to channels.

• Support Social Listening – Be a key partner to our Social Listening Lead in identifying forming trends and topics that are gaining cultural traction related to Starbucks or otherwise.

%3Cp class=%22MsoNormal%22%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:11.0pt;%22%3E%3Ci style=%22mso-bidi-font-style:normal;%22%3E%3Cstrong%3EWe’d%26nbsp;love%26nbsp;to hear from people with:%3C/strong%3E%3C/i%3E%3C/span%3E%3C/p%3E%3Cul%3E%3Cli%3E%3Cp class=%22MsoNormal%22%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:11.0pt;%22%3E%3Cspan style=%22mso-bidi-font-weight:bold;%22%3E5+ years of progressive experience in social media brand activations, Partnerships and Marketing.%26nbsp;%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/span%3E%3C/p%3E%3C/li%3E%3Cli class=%22MsoNormal%22 style=%22mso-list:l0 level1 lfo1;tab-stops:list .5in;%22%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:11.0pt;%22%3E%3Cspan style=%22mso-bidi-font-weight:bold;%22%3EDeep understanding of cultural trends, consumer behavior, and brand storytelling%26nbsp;%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/span%3E%3C/li%3E%3Cli class=%22MsoNormal%22 style=%22mso-list:l0 level1 lfo1;tab-stops:list .5in;%22%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:11.0pt;%22%3E%3Cspan style=%22mso-bidi-font-weight:bold;%22%3EExperience managing cross-functional teams and external partnerships%26nbsp;%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/span%3E%3C/li%3E%3Cli class=%22MsoNormal%22 style=%22mso-list:l0 level1 lfo1;tab-stops:list .5in;%22%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:11.0pt;%22%3E%3Cspan style=%22mso-bidi-font-weight:bold;%22%3EStrong business acumen and ability to translate vision into results%26nbsp;%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/span%3E%3C/li%3E%3Cli class=%22MsoNormal%22 style=%22mso-list:l0 level1 lfo1;tab-stops:list .5in;%22%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:11.0pt;%22%3E%3Cspan style=%22mso-bidi-font-weight:bold;%22%3EPassion for innovation, inclusivity, and brand purpose%26nbsp;%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/span%3E%3C/li%3E%3C/ul%3E%3Cp class=%22MsoNormal%22%3E%3Cspan style=%22font-family:%26quot;Aptos%26quot;,sans-serif;font-size:11.0pt;%22%3E%3Cspan style=%22mso-ascii-theme-font:minor-latin;mso-bidi-font-family:Aptos;mso-bidi-font-weight:bold;mso-bidi-theme-font:minor-latin;mso-hansi-theme-font:minor-latin;%22%3E%3Co:p%3E %3C/o:p%3E%3C/span%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoNormal%22%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:10.0pt;%22%3EAs a Starbucks partner, you (and your family) will have access to medical, dental, vision, basic and supplemental life insurance, and other voluntary insurance benefits. Partners have access to short-term and long-term disability, paid parental leave, family expansion reimbursement, paid vacation from date of hire*, sick time (accrued at 1 hour for every 25 hours worked), eight paid holidays, and two personal days per year. Starbucks also offers eligible partners participation in a 401(k) retirement plan with employer match, a discounted company stock program (S.I.P.), Starbucks equity program (Bean Stock), incentivized emergency savings, and financial well-being tools.%3Cspan style=%22mso-spacerun:yes;%22%3E%26nbsp; %3C/span%3EAdditionally, Starbucks offers 100% upfront tuition coverage for a first-time bachelor’s degree through Arizona State University’s online program via the Starbucks College Achievement Plan, student loan management resources, and access to other educational opportunities.%3Cspan style=%22mso-spacerun:yes;%22%3E%26nbsp; %3C/span%3EYou will also have access to backup care and DACA reimbursement.%3Cspan style=%22mso-spacerun:yes;%22%3E%26nbsp;%26nbsp; %3C/span%3EStarbucks will comply with any applicable state and local laws regarding employee leave benefits, including, but not limited to providing time off pursuant to the Colorado Healthy Families and Workplaces Act, and in accordance with its plans and policies. This list is subject to change depending on collective bargaining in locations where partners have a certified bargaining representative. For additional information regarding partner perks and more detailed information about benefits, go to %3C/span%3E%3Ca href=%22file:///C:/Users/rofunk/AppData/Local/Microsoft/Windows/INetCache/Content.Outlook/EHRXPAYM/starbucksbenefits.com%22%3E%3Cspan style=%22color:windowtext;font-family:%26quot;Arial%26quot;,sans-serif;font-size:10.0pt;%22%3E%3Cspan style=%22text-decoration:none;text-underline:none;%22%3Estarbucksbenefits.com%3C/span%3E%3C/span%3E%3C/a%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:10.0pt;%22%3E.%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoNormal%22%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:10.0pt;%22%3E*If you are working in CA, CO, IL, LA, ME, MA, NE, ND or RI, you will accrue vacation up to a maximum of 120 hours (190 in CA) for roles below director and 200 hours (316 in CA) for roles at director or above.%3Cspan style=%22mso-spacerun:yes;%22%3E%26nbsp; %3C/span%3EFor roles in other states, you will be granted vacation time starting at 120 hours annually for roles below director and 200 hours annually for roles director and above.%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoNormal%22%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:10.0pt;%22%3EThe actual base pay offered to the successful candidate will be based on multiple factors, including but not limited to job-related knowledge/skills, experience, geographical location, and internal equity. %26nbsp;At Starbucks, it is not typical for an individual to be hired at the high end of the range for their role, and compensation decisions are dependent upon the facts and circumstances of each position and candidate.%3C/span%3E%3Cspan style=%22color:red;font-family:%26quot;Arial%26quot;,sans-serif;font-size:10.0pt;%22%3E%3Ci%3E%3Co:p%3E%3C/o:p%3E%3C/i%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22margin-bottom:7.5pt;%22%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:10.0pt;%22%3EWe believe we do our best work when we%27re together, which is why we%27re onsite four days a week.%3Ci%3E%3Co:p%3E%3C/o:p%3E%3C/i%3E%3C/span%3E%3C/p%3E%3Cp class=%22MsoNormal%22 style=%22line-height:16.5pt;margin-bottom:7.5pt;%22%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:10.0pt;%22%3E%3Cstrong%3EJoin us and inspire with every cup. Apply today!%3Co:p%3E%3C/o:p%3E%3C/strong%3E%3C/span%3E%3C/p%3E%3Cp style=%22background-color:white;%22%3E%3Cspan style=%22color:black;font-family:%26quot;Arial%26quot;,sans-serif;font-size:10.0pt;%22%3E%3Ci%3E%3Cspan style=%22mso-color-alt:windowtext;%22%3EStarbucks Coffee Company is an equal opportunity employer. All qualified applicants%26nbsp;will receive consideration%26nbsp;for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, or%26nbsp;protected%26nbsp;veteran status,%26nbsp;or any other characteristic protected by law.%3C/span%3E%3C/i%3E%3C/span%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:10.0pt;%22%3E%3Ci%3E%3Co:p%3E%3C/o:p%3E%3C/i%3E%3C/span%3E%3C/p%3E%3Cp style=%22background-color:white;%22%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:10.0pt;%22%3E%3Ci%3EQualified applicants with criminal histories will be considered for employment in a manner consistent with all federal, state and local ordinances.%3C/i%3E%3C/span%3E%3Cbr%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:10.0pt;%22%3E%3Ci%3E%26nbsp;%3C/i%3E%3C/span%3E%3Cbr%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:10.0pt;%22%3E%3Ci%3EStarbucks Coffee Company is committed to offering reasonable%26nbsp;accommodations to job applicants with disabilities. If you need assistance or an accommodation due to a disability, please contact us at%26nbsp;%3C/i%3E%3C/span%3E%3Ca href=%22mailto:[email protected]%22%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:10.0pt;%22%3E%3Ci%[email protected]%3C/i%3E%3C/span%3E%3C/a%3E%3Cspan style=%22font-family:%26quot;Arial%26quot;,sans-serif;font-size:10.0pt;%22%3E%3Ci%3E or 1(888) 611-2258.%3C/i%3E%3C/span%3E%3Cspan style=%22color:#212121;font-family:%26quot;Arial%26quot;,sans-serif;font-size:10.0pt;%22%3E%3Co:p%3E%3C/o:p%3E%3C/span%3E%3C/p%3E Solicitar ahora