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Marketing Operations Specialist en None

None · Markle, Estados Unidos De América · Onsite

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Job Summary:  Establish and maintain a high-performing, scalable marketing infrastructure by improving team efficiency, implementing effective tools and systems and supporting marking strategies with data- driven processes while ensuring seamless execution of marketing programs through cross functional collaboration, structured workflows and operational excellence.

 

Essential Functions:

Sales, Marketing, Product Alignment

  • Facilitate cross-functional alignment and collaboration through result syncs, clear articulation of shared goals, and communication frameworks across sales, marketing and product teams.
  • Ensure campaign messaging, product launches, and sales enablement efforts are coordinated and consistent.

Campaign Enablement and Execution Support

  • Support the marketing team in planning, launching, and optimizing campaigns by providing tools, timelines, processes, and templates.
  • Ensure smooth coordination and handoffs between contributors and stake holders.
  • Build tools and presentations for communication of projects, processes, and key performance indicators, as well as for key meetings for the organization.

Marketing Analytics and Reporting

  • Track and report on KPIs and OKRs and key value driver for all marketing initiatives.
  • Develop and maintain dashboards that support data-driven decision making across teams.

Team allocation and work tracking

  • Manage capacity planning, resource allocation, and workload balancing using project management systems (e.g., Asana, Monday.com, Zoho Projects).
  • Establish visibility into who is working on what and ensure deadlines are met.

Project and Operational Planning

  • Develop quarterly and annual project plans, timelines, and sprint cycles for marketing programs.
  • Drive structured project management practices across teams for consistency and efficiency.

Tools and Tech Stack Management 

  • Own the evaluation, implementation, integration and maintenance of marketing technology tools (e.g., Zoho, CRM, MAP, DAM).
  • Ensure tech stack is used efficiently and meets business requirements.

Process Optimization and Playbooks

  • Design and document scalable, repeatable processes and campaign planning, content production, budgeting support systems, and launch activities.
  • Assist in other areas and perform other duties, as needed.  (This is not intended to be a comprehensive list of activities, duties, or responsibilities required for this job.)

 Qualifications and Requirements

  • Bachelor’s degree in marketing or related field or equivalent demonstrated knowledge, skills and abilities 
  • Minimum of five years of experience on a marketing team. 
  • Project planning from implementation through execution.
  • Research, analytics, and reporting information.
  • Knowledge of Project Management and CRM software.
  • Knowledge of presentation tools such as Key Note and PowerPoint.
  • Facilitating skills leading multi-functional groups, gaining agreement, coordinating resources, and removing barriers. 
  • Able to be flexible and responsive in a rapidly changing environment.
  • Able to teach others.
  • Ability to dissect and discern large amounts of data.
  • Able to communicate both orally and in written form to all levels of the organization with the language and terms appropriate to the knowledge of the audience.
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