- Professional
- Oficina en Markle
Job Summary: Establish and maintain a high-performing, scalable marketing infrastructure by improving team efficiency, implementing effective tools and systems and supporting marking strategies with data- driven processes while ensuring seamless execution of marketing programs through cross functional collaboration, structured workflows and operational excellence.
Essential Functions:
Sales, Marketing, Product Alignment
- Facilitate cross-functional alignment and collaboration through result syncs, clear articulation of shared goals, and communication frameworks across sales, marketing and product teams.
- Ensure campaign messaging, product launches, and sales enablement efforts are coordinated and consistent.
Campaign Enablement and Execution Support
- Support the marketing team in planning, launching, and optimizing campaigns by providing tools, timelines, processes, and templates.
- Ensure smooth coordination and handoffs between contributors and stake holders.
- Build tools and presentations for communication of projects, processes, and key performance indicators, as well as for key meetings for the organization.
Marketing Analytics and Reporting
- Track and report on KPIs and OKRs and key value driver for all marketing initiatives.
- Develop and maintain dashboards that support data-driven decision making across teams.
Team allocation and work tracking
- Manage capacity planning, resource allocation, and workload balancing using project management systems (e.g., Asana, Monday.com, Zoho Projects).
- Establish visibility into who is working on what and ensure deadlines are met.
Project and Operational Planning
- Develop quarterly and annual project plans, timelines, and sprint cycles for marketing programs.
- Drive structured project management practices across teams for consistency and efficiency.
Tools and Tech Stack Management
- Own the evaluation, implementation, integration and maintenance of marketing technology tools (e.g., Zoho, CRM, MAP, DAM).
- Ensure tech stack is used efficiently and meets business requirements.
Process Optimization and Playbooks
- Design and document scalable, repeatable processes and campaign planning, content production, budgeting support systems, and launch activities.
- Assist in other areas and perform other duties, as needed. (This is not intended to be a comprehensive list of activities, duties, or responsibilities required for this job.)
Qualifications and Requirements
- Bachelor’s degree in marketing or related field or equivalent demonstrated knowledge, skills and abilities
- Minimum of five years of experience on a marketing team.
- Project planning from implementation through execution.
- Research, analytics, and reporting information.
- Knowledge of Project Management and CRM software.
- Knowledge of presentation tools such as Key Note and PowerPoint.
- Facilitating skills leading multi-functional groups, gaining agreement, coordinating resources, and removing barriers.
- Able to be flexible and responsive in a rapidly changing environment.
- Able to teach others.
- Ability to dissect and discern large amounts of data.
- Able to communicate both orally and in written form to all levels of the organization with the language and terms appropriate to the knowledge of the audience.