Marketing and Recruiting Specialist en University of North Florida

Department

School of Music

Compensation

 

General Description / Primary Purpose:

The Marketing and Recruiting Specialist supports the School of Music’s strategic outreach and enrollment efforts. This position assists with digital and print communications, supports the coordination of recruitment events and audition activities, helps maintain admissions data. The specialist provides support to enhance the School’s visibility and drives student engagement.

Job Function:

Marketing

• Collaborate with community organizations and media outlets across Florida to promote School of Music events and programs.

• Supports building partnerships with high schools, community music schools, arts organizations, and similar groups to connect students with relevant academic opportunities.

• Coordinate the design, production, and distribution of marketing materials, including brochures and concert calendars.

• Develop and send monthly newsletters and recruitment communications to donors, community partners, and other key contacts.

• Maintain a database to track outreach efforts, contact information, and related expenses to support budget compliance.

• Serve as the School of Music webmaster, ensuring website content is current, functional, and compliant with WCAG and ADA accessibility standards.

• Manage the School’s digital presence, including social media platforms, to support engagement and visibility.

Recruiting

• Act as the primary contact for in-state and out-of-state student recruitment for the School of Music.

• Represent the university at recruitment fairs, concerts, competitions, and professional conferences (e.g., FMEA), fostering relationships with prospective students, families, alumni, educators, and community partners.

• Plan and execute recruitment events such as orientations, campus tours, information fairs, and audition days, including travel and logistics coordination.

• Oversee all aspects of audition planning, including scheduling, faculty coordination, and communication with prospective students and families.

• Serve as liaison for off-campus recruitment initiatives and collaborative opportunities.

         Manage admissions data using Slate or other university platforms, ensuring accuracy throughout the admissions cycle.

• Coordinate with Enrollment Services, the Graduate School, and advising units to maintain consistent and timely communication.

• Support departmental scholarship efforts by collaborating with faculty leads, promoting opportunities, assisting committees, and working with Financial Aid to ensure proper processing.
  

Marginal Functions:

• Lifting of boxes or materials in excess of 20 pounds.

• Represent the School of Music at donor, alumni, and community events as needed.

• During declared campus emergencies, may be required to perform specific job-related duties at a designated off-campus location or place of residence.
  

 

Required Qualifications

Bachelor's degree or a high school diploma and 4+ years of relevant experience. Or an equivalent combination of education and experience pursuant to Fla. Stat. 112.219.

 

Statement(s) of Understanding

This position requires a background check. In conjunction with the University's policy, this position may also require a credit check.

The holder of this position is designated as a “Responsible Employee” pursuant to their role under Title IX. Therefore, the incumbent must promptly report allegations of sexual misconduct, sexual violence, and child sexual abuse by or against any student, employee, contractor, or visitor to the University’s Title IX Administrator or any divisional Title IX Coordinator

 

 

Equal Opportunity

The University of North Florida (UNF) is committed to providing an inclusive and welcoming environment for all who interact in our community. In building this environment, we strive to attract students, faculty and staff from a variety of cultures, backgrounds and life experiences. The University of North Florida does not commit or permit discrimination or harassment on the basis of genetic information, race, color, religion, age, sex, disability, marital status, national origin, or veteran status in any educational, employment, social, recreational program or activity that it offers. In addition, UNF will not commit or permit retaliation against an individual who reports discrimination or harassment or an individual who cooperates in an investigation of an alleged violation of university regulation.

Carnegie

UNF is a Carnegie Community Engaged Institution. This designation celebrates the University’s collaboration with community partners from the local to the global level. It reflects UNF’s mission to contribute to the public good and prepare educated, engaged citizens.

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