SEM Manager en WebPros

Job Description: SEM Manager 

Job details Location: Hybrid (Mumbai)  

Department: Marketing  

Reports to: Director, Digital Marketing  

Type: Full-time 

Location: Remote, India 

About WebPros  

WebPros is committed to empowering businesses worldwide through cutting-edge solutions in web hosting, billing automation, infrastructure, server management, and online marketing. Since our founding in 2017, we’ve rapidly grown into a global leader, expanding our robust portfolio to include industry-defining brands such as cPanel & WHM, Plesk, WHMCS, SolusVM, NIXStats, XOVI, SocialBee, and Sitejet. 

Today, we power 85 million+ websites across 900,000+ servers worldwide, backed by a 600+ strong team of dedicated professionals spanning multiple continents. At WebPros, we embrace a fully remote, borderless workplace with a focus on flexibility, autonomy, and work-life balance. Whether you prefer working from a bustling city hub or a quiet home office, we enable our teams to thrive from anywhere while staying deeply connected through our strong collaborative culture. 

Hi, I’m Pedro Marzagao, Director - Digital Marketing. I lead the Digital Marketing team, which brings together all our specialists to share knowledge and elevate our practice. As an SEM Specialist, you'll be a core member of our digital marketing team, responsible for the hands-on execution of our paid search campaigns. We’re looking for a data-driven, creative thinker who can manage campaigns from start to finish. If you’re passionate about search marketing and excited to work in a collaborative, agile environment, we'd love to talk to you. 

Your Role: 

We are seeking a data-driven and results-oriented SEM Specialist to manage paid search campaigns and drive performance. Your role is critical for ensuring our paid search efforts are efficient, effective, and aligned with our overall business goals. You will be contributing to best practices and staying on the cutting edge of the industry. 

Key Responsibilities:  

• Campaign Management & Execution 
• Plan, create, and manage paid search campaigns across platforms like Google Ads and Meta Ads. 
• Conduct keyword research, audience segmentation, and competitor analysis. 
• Write compelling ad copy and manage ad testing strategies. 
• Monitor campaign performance and optimize bids, keywords, and creative to maximize ROI.   

Reporting & Analysis 

• Track and analyse campaign performance metrics and present insights to the team weekly. 
• Work with the Business Analyst to ensure accurate tracking and reporting. 
• Provide recommendations for new campaign opportunities and budget allocation.  

Cross-Functional Collaboration 

• Collaborate with the Brand Manager and other squad members to align SEM strategy with brand messaging and business goals. 
• Actively participate in the Digital Marketing team to share knowledge and improve processes. 

Qualifications Core Skills 

• 5+ years of experience in Search Engine Marketing (SEM). 
• Proven hands-on experience managing campaigns on Google, Meta, LinkedIn Ads. 
• Strong understanding of keyword research, bidding strategies, and ad copywriting. 
• Proficiency with web analytics and tracking tools (e.g., Google Analytics, Google Tag Manager). 
• Excellent analytical and problem-solving skills.  

Bonus Skills (Nice to Have) 

• Experience with other digital channels (e.g., search engine optimization). 
• Experience with marketing automation platforms (e.g., HubSpot). 
• Google Ads certifications. 
• Experience in a B2B SaaS environment. 

Our Culture  

WebPros is built on diversity, not just in principle but by design. We’ve grown through acquiring industry-leading brands, bringing together teams from 42+ nationalities, 20+ countries, and 10+ brands. Instead of enforcing a one-size-fits-all culture, we embrace unique perspectives, different working styles, and localized expertise to drive global innovation. 

We are a fully remote, async-friendly company where transparency, open communication, and collaborative problem-solving define how we work. Whether you thrive in the fast pace of a startup or the stability of an established product, WebPros offers a dynamic, evolving career journey that you can shape based on your strengths. 

We are committed to fostering an inclusive, equitable workplace where every team member feels valued, heard, and supported because our diversity is our strength. 

Compensation & Benefits  

We believe benefits go beyond just perks. At WebPros, we invest in your growth, flexibility, and well-being, so you can do your best work and build a meaningful career. While we strive to provide equal global benefits for all team members, some may vary by location, and we’ll clarify the details with you during the interview process. 

• A remote-first, flexible work environment where outcomes matter more than location. 
• The chance to influence strategy and drive transformative projects across global brands. 
• Work alongside a passionate, skilled, and supportive team of marketing, sales, and tech professionals. 
• A collaborative and open culture that values innovation, experimentation, and professional growth. 
• Competitive salary and opportunities for advancement. 
•  

Your Hiring Experience  

Hi, I’m Zornitsa, your Talent Partner for EMEA at WebPros. I’ll guide you through the interview process, ensuring a clear, transparent, and meaningful experience. 

Interview Process:  

• Screening Interview (30 min): An informal conversation with Zornitsa, your Talent Partner, designed to get to know you better. We’ll discuss your background, motivations, and career aspirations while providing a clear overview of WebPros, the team structure, and what you can expect throughout the hiring process. This is your chance to ask questions and ensure the role aligns with your professional goals. 
• Hiring Manager Interview (45 min): Discussion with Pedro Marzagao, Director - Digital Marketing to assess team fit, self-reliance, technical alignment, and problem-solving skills. 
• Technical & Culture Interview (60 min): Deep dive into technical expertise, problem-solving, adaptability, and data quality handling with the manager this position will report to, followed by a cultural fit discussion with two team members. 

Our Commitment to a Diverse & Inclusive Culture  

At WebPros, we want every team member to feel excited to bring their full, authentic self to work. Our strength lies in the diversity of our people, with different backgrounds, perspectives, and experiences driving innovation and making us stronger together. 

We are committed to ensuring equitable opportunities, pay, and support for all employees, regardless of identity, background, or circumstances. We foster a culture of belonging, respect, and psychological safety, where everyone feels valued, heard, and empowered to contribute meaningfully and grow. 

Discrimination of any kind, including sexism, racism, xenophobia, homophobia, transphobia, ableism, and ageism, has no place here. By embracing differences and championing inclusivity, we create an environment where everyone can thrive. 

We are looking forward to your application!