- Senior
- Oficina en Munich
Global Digital Content Manager (d/f/m)
Essity is a leading global hygiene and healthcare company. We are committed to improving the quality of life through high-quality hygiene and healthcare solutions. We sell our products and solutions in around 150 countries under many strong brands, including the global market leaders TENA and Tork, as well as well-known brands such as Jobst, Leukoplast, Libero, Libresse, Lotus, Nosotras, Saba, Tempo, Vinda and Zewa.
About the Role
We are currently looking for a visionary Global Digital Content Manager (d/f/m) for our Feminine Care category, based in one of our global team hubs in Munich (Aschheim), Germany or Gothenburg, Sweden.
As the Global Digital Content Manager for Essity’s V-Brands, you are not just managing content - you are shaping the next generation of online brand experiences in period and cycle care. You will lead the creation, optimization, and evolution of digital content across touchpoints, ensuring every interaction is bold, meaningful, and aligned with our purpose-led mission. In this role, you will be the bridge between global vision and local relevance - translating strategic brand narratives into inspiring digital moments that resonate deeply with our consumers. You’ll challenge taboos, break conventions, and elevate our online presence to reflect the bold spirit of our brand, driving impact, and supporting broader business goals. You’ll collaborate across teams to ensure our digital ecosystem is not only functional - but unforgettable
What you will do
Craft the Future of Brand Storytelling: Lead the global always on content strategy for iconic V-brands like Libresse, Bodyform, Nosotras etc. - creating taboo-breaking, purpose-driven narratives that inspire and connect.
Ignite Engagement Through Bold Content: Develop high-impact digital assets - from articles, to videos, and social media posts - that elevate consumer experience and drive meaningful conversations.
Champion Performance & Visibility: Optimize content for SEO and social platforms, ensuring every touchpoint is discoverable, engaging, and designed with user experience at its core.
Empower Local Impact with Global Vision: Build content guidelines, social media playbooks, and community management frameworks that enable markets to deliver with confidence and consistency.
Lead Global Social Impact Plan: Drive our global initiative Project V focused on improving the wellbeing of girls+ and closing the menstrual health gap defining strategy, brand actions and stakeholder alignment to make real change.
Fuel Innovation & Insight: Stay on top of trends, developments in the media landscape and consumer behaviour, own the digital content budget, collaborate with agency partners, and harness analytics to continuously evolve our content ecosystem with agility and consumer-centricity.
Who you are
Even if not all of the following points apply to you, we would be happy to get to know you and talk about the possibility of working with you!
Purpose-Driven Mindset: Passionate about transforming the Feminine Care category by removing stereotypes, shame and stigma (have a look at our award-winning campaigns like #bloodnormal, #wombstories, and #neverjustaperiod)
Digital & Social Media Expertise: Proven experience in creating, managing, and optimizing digital content within global brand or agency environments. Skilled in CMS (Content Management Systems), social platforms, and analytics tools, with a strategic, data-informed approach to content performance and consumer behavior.
Creative Communicator: Strong written and verbal communication skills, paired with a sharp eye for detail and bold creativity.
Collaborative Influencer: Track record in navigating global matrix organizations, influencing stakeholders, and driving cross-functional collaboration with resilience and solution-focus.
Education: University degree in Marketing, Communications, Digital Media, or a related field.
Fluent in English (spoken and written); Spanish is a plus, or any additional languages for our diverse, international ecosystem.
What we can offer you
The benefits listed refer to the primary location. If you want to start at another location, these may vary.
Compensation & Benefits
Compensation according to the Bavarian paper tariff, yearly special payment, holiday allowance and bonus, pension schemes, anniversary bonus, childcare allowance, Corporate Benefits & other employee benefitsWork-Life-Balance
Hybrid working model, flexible working hours, 38h week, 30 days of vacation, lifetime working time accountLearning & Development
Structured onboarding, training opportunities such as digital learning platform, coaching & mentoring as possible part of individual development plan, participation in professional conferences and fairsHealth & Well-being
Discounted fitness membership, Lease-a-bike, health and well-being month, mindfulness courses, "PME Familienservice", employee surveysTeam & Collaboration
People culture, communities & networks, co-working spaces, leadership guidelines, canteenMobility
Public transport allowance, bicycle parking, free car parking, e-charging stations
This is Us
At Essity our Beliefs & Behaviours (Care, Collaboration, Courage and Commitment) is the foundation for our inclusive culture and as such something we are living on an everyday basis. With a purpose of Breaking Barriers to Well-being diversity, equity & inclusion is established in our core.
We are committed against discrimination on the basis of color, ethnicity, migration history, religion, sex, national origin, sexual orientation, age, citizenship status, marital status, caregiving responsibilities, disability, chronic illness, gender identity, gender expression, genetic information and other. We explicitly welcome applications from people who are structurally, institutionally, intersectionally discriminated.
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