We are one of India's oldest online skill-gaming companies that develop and operate zeal-driven applications for online gaming enthusiasts. With over 80 million users and multiple brand verticals like A23 Rummy, A23 Poker, and Adda52, Head Digital Works has come a long way in the past 19 years. What started from a small garage in 2006 with nothing but a dream - "To become India's leading online gaming platform" has now turned into one of the premier skilled-gaming companies in India.
We're a diverse group of thinkers and doers who are reimagining what's possible to make it easier for all of us to do what we love in new ways.
Roles & Responsibilities
Define and optimise KPIs aligned to organic deposits, not just traffic, while improving search engine rankings.
Conduct thorough keyword research to identify opportunities for content optimisation and expansion.
Optimise website content for targeted keywords and user intent, including landing pages, blog posts, and product pages.
Perform technical SEO audits to identify and resolve website performance and crawlability issues.
Develop and manage technical SEO/ASO, content strategy, link building, and crawl optimisation.
Monitor and analyse website performance metrics using Google Analytics, Search Console, and other relevant tools.
Collaborate with cross-functional teams, including content creators, developers, product team and designers, to implement SEO best practices.
Stay updated on industry trends, algorithm changes, and best practices to ensure our SEO strategies remain effective and competitive.
Generate regular reports on SEO performance and provide actionable insights to stakeholders.
Skills & Qualification
Proven experience of 7-10 years in SEO with a track record of driving business through organic traffic and improving search engine rankings.
In-depth knowledge of SEO and ASO best practices, app store/play store/search engine algorithms, and ranking factors.
At least 1+ years of hands-on experience with ASO tools like AppTweak, Sensor Tower, or MobileAction.
Proficiency in Google Analytics, Google Search Console, and other SEO tools such as SEMrush, Ahrefs, Moz, etc.
Knowledge of HTML, CSS, WordPress and JavaScript for technical SEO optimisations.
Stay ahead of developments in Google SGE, Bing Copilot, ChatGPT search integrations, and other AI-led discovery channels.
Strong analytical skills with the ability to interpret data and generate actionable insights.
Proficient with MS Excel and Tableau
Excellent communication and collaboration skills with the ability to work cross-functionally.
Detail-oriented mindset with a focus on delivering high-quality results.
Continuous learning and adaptability are key to staying updated on industry trends and changes.
Google Analytics certification, Experience with website optimisation and A/B testing tools (e.g., Google Optimise, Optimizely) is preferred.
Prior experience with agencies will be preferred
Experience of marketing automation tools such as CleverTap, MixPanel and WebEngage will be a plus
What we offer -
1. Competitive salary
2. Mediclaim Policy - Best in Industry
3. Flexible working hours
4. Career Development Program
5. Best in Industry Reward and Recognition program
Estas cookies son necesarias para que el sitio web funcione y no se pueden desactivar en nuestros sistemas. Puede configurar su navegador para bloquear estas cookies, pero entonces algunas partes del sitio web podrían no funcionar.
Seguridad
Experiencia de usuario
Cookies orientadas al público objetivo
Estas cookies son instaladas a través de nuestro sitio web por nuestros socios publicitarios. Estas empresas pueden utilizarlas para elaborar un perfil de sus intereses y mostrarle publicidad relevante en otros lugares.
Google Analytics
Anuncios Google
Utilizamos cookies
🍪
Nuestro sitio web utiliza cookies y tecnologías similares para personalizar el contenido, optimizar la experiencia del usuario e indvidualizar y evaluar la publicidad. Al hacer clic en Aceptar o activar una opción en la configuración de cookies, usted acepta esto.
Los mejores empleos remotos por correo electrónico
¡Únete a más de 5.000 personas que reciben alertas semanales con empleos remotos!