Hybrid SPRINTER MARKETING AND PROSPECTING 2 en Northside Auto Group

Job Title: Outside Marketing & Prospecting Specialist 2 

Dept.: Mercedes Sales

Reports To: Sprinter Manager 

FLSA Status: Exempt

Prepared by: HR

SUMMARY

Functions as an entry level Outside Marketing & Prospecting Specialist.  Prospects and schedules appointments for the Sprinter Manager, targeting tradesman customers and large fleet companies to expand client base, increase brand awareness, and drive sales for Mercedes-Benz Sprinter vans.  

ESSENTIAL DUTIES

• Trains in how to proactively identify and prospect existing/new clients, including tradesmen and large fleet companies, to expand the Sprinter department’s client base.
• Schedules and conducts appointments to present customized Sprinter vans solutions that align with customer needs.
• Acquires in-depth product knowledge through walk-around presentations.  
• Trains to become proficient with Sprinter deliveries. 
• Learns how to develop and execute advertising campaigns and promotions to enhance Sprinter brand awareness.
• Collaborates with the Digital Marketing Director to maintain and update the Sprinter website (sanantoniovancenter.com).
• Learns how to manage and grow all Sprinter-related social media pages in coordination with the Social Media Manager (@sanantoniovancenter).
• Assists in the design of marketing materials such as pamphlets, posters, flyers, brochures, etc.
• Creates and distributes monthly newsletters to current Sprinter customers and prospects.
• Builds and maintains strong relationships with existing and potential customers for the Sprinter Sales department.
• Participates in trade shows, expos, and industry events to increase brand visibility.
• Assists the Sprinter Manager as needed.
• Attends managers meetings as requested. 
• Maintains professional appearance.

SUPERVISORY RESPONSIBILITIES

This positions has no supervisory responsibilities.

QUALIFICATIONS

To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

EDUCATION and/or EXPERIENCE

Some college with a focus on marketing or other business major preferred.  Must be proficient with Microsoft Office suite.

LANGUAGE SKILLS

Ability to read and interpret documents such as safety rules, operating and maintenance instructions, and procedure manuals. Ability to write routine reports and correspondence. Ability to speak effectively before groups of customers or employees of organization. 

MATHEMATICAL SKILLS

Ability to calculate figures and amounts such as discounts, interest, commissions, proportions, and percentages. Ability to apply concepts of basic algebra and geometry.

REASONING ABILITY

Ability to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists. Ability to interpret a variety of instructions furnished in written, oral, diagram, or schedule form. 

CERTIFICATES, LICENSES, REGISTRATIONS

Manufacturer Training

Valid Driver’s License

PHYSICAL DEMANDS

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

While performing the duties of this job, the employee is regularly required to talk or hear. The employee frequently is required to sit. The employee is occasionally required to stand; walk; use hands to finger, handle, or feel; and reach with hands and arms. Specific vision abilities required by this job include close vision, distance vision, peripheral vision, depth perception, and ability to adjust focus. 

WORK ENVIRONMENT 

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

While performing the duties of this job, the employee is occasionally exposed to outside weather conditions. The noise level in the work environment is usually moderate. 

Northside Auto Group is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, disability, or protected veteran status.  If you need a reasonable accommodation for any part of the employment process, please contact us by email at [email protected] and let us know the nature of your request and your contact information. Requests for accommodation will be considered on a case-by-case basis. Please note that only inquiries concerning a request for reasonable accommodation will be responded to from this email.