Hybrid Director, Skeletal Conditions BU Marketing, Global Launch Leader en BioMarin Pharmaceutical Inc.
BioMarin Pharmaceutical Inc. · San Rafael, Estados Unidos De América · Hybrid
- Senior
- Oficina en San Rafael
Location: San Rafael, California Category: Commercial Operations
Description
About BioMarin
For more than two decades, going our own way has led to countless breakthroughs, bettering the lives of those suffering from rare genetic diseases. In 1997 we were found to make a big difference in small patient populations. Now we seek to make an even greater impact by applying the same science-driven, patient-forward approach that propelled our last 25 years of drug development to larger genetic disorders, as well as genetic subsets of more common conditions. Through our unparalleled expertise in genetics and molecular biology, we will continue to develop targeted therapies that address the root cause of the conditions we seek to treat. Applying our knowledge to make a transformative impact is not just a calling, but an obligation to those who will benefit most. The end goal has always been better lives and now we can reach more.
And the more people we reach, the more our impact can grow. We transform lives through genetic discovery.
Our Culture
Our desire to make a positive impact on our patients extends to our employees and BioMarin is committed to fostering an inclusive environment where every person feels seen, valued, and heard – so employees can thrive in all areas of their lives, in and outside of work. We seek to provide an open, flexible, and friendly work environment to empower people and to provide them with the ability to develop their long-term careers. Ultimately, we want to be an organization where people enjoy coming to work and take pride in our efforts to help patients.
BioMarin’s Commercial organization supports our global sales and marketing efforts around the world. Our global sales force continues to solidify the company’s commercial presence in the United States and Europe and is rapidly growing in other regions, such as Latin America, the Middle East and Asia-Pacific. Come join our team and make a meaningful impact on patients’ lives.
Marketing Director Role Summary
This role is a critical role to the advancement of the ongoing pipeline and portfolio in Skeletal Conditions, including our flagship brand, VOXZOGO, with the intent of maximizing market and lifecycle opportunities, including indications, new devices, and formulations. This individual has a history of highly effective brand management, with the ability to guide decision making, build trust, and align teams and perspectives.
Reporting to the Vice President, Global Marketing for Skeletal Conditions, the Global Marketing Director for Hypochondroplasia launch strategy, will lead the global launch for VOXZOGO in Hypochondroplasia to support the global growth and ongoing commercialization of the pipeline for Skeletal Conditions. S/he will lead value creating workstreams, working across regions and developing strong partnerships with our key strategic markets, market access, medical affairs, technical operations and supply chain, regulatory and worldwide Research and Development. This position is a critical brand role on the global launch team and the global marketing core team. This role will have a high degree of visibility across senior leadership, global commercial leadership, and functional leadership outside of commercial.
KEY RESPONSIBILITIES
Global Launch Leader:
- Lead global launch team and launch planning for VOXZOGO in Hypochondroplasia
- Develop global marketing strategy for VOXZOGO in Hypochondroplasia
- Analyze the competitive environment to support launch planning. Collaborate with cross-functional teams to integrate competitive intelligence into marketing and commercialization strategies
- Partner closely with Medical Affairs, Market Access and key global cross functional partners to align strategy, priorities and resource allocation
- Partner closely with key market leaders to develop country launch plans in line with market needs
- Develop, track, and monitor impact of key brand performance metrics
- Manage budget and external partners effectively
Internal and External Engagement:
- Be an ambassador for VOXZOGO and pipeline assets for Skeletal Conditions Business
- Active contributor and member of global cross functional teams and global core marketing team
- Demonstrate strong external focus by active engagement with key stakeholders including Key Opinion Leaders and Patient Advocacy Groups
- Represent the commercial point of view in cross-functional forums
MINIMUM REQUIREMENTS
- BA/BS in Business or Life Sciences (MBA preferred)
- 10+ years of professional marketing experience in biotechnology or pharmaceuticals
- Track record of in-country (ideally across major markets), regional and global marketing roles with demonstrated ability working with in-country and cross functional partners
- Working knowledge and understanding of multiple major pharmaceutical markets
- Understanding of market access and medical strategy
- Experience planning and executing launch products (globally or locally)
- Demonstrated strategic thinking and analytical skills, comfortable with complexity and ambiguity
- Demonstrate proficiency in financial analysis, including revenue projection
- Strong communication skills, ability to tell a compelling story and interact with senior leaders
- Success interacting at all levels of a matrix organizations cross-functionally and cross-geography
- Strong sense of accountability and demonstrated ability to work collaboratively in a dynamic and high-pressure environment, flexible and adaptable to a changing environment
- Ability to manage multiple demands and priorities on time, lead teams, gain alignment and drive decision making
- Self-starter who demonstrates energy and enthusiasm, bringing a positive solution-oriented approach to challenges
- A passion for improving patient and business outcomes
- Ability to travel 25% of time (domestic and international)
Preferred Requirements:
- Sales experience preferred
- US marketing or launch experience preferred
- Rare disease experience preferred but not required
Note: This description is not intended to be all-inclusive, or a limitation of the duties of the position. It is intended to describe the general nature of the job that may include other duties as assumed or assigned.
We are an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, disability status, protected veteran status, or any other characteristic protected by law.
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