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Description

The Sales Development Representative (SDR) is responsible for identifying, engaging, and qualifying prospective brands evaluating new 3PL, warehousing, or fulfillment partners. This role blends inbound qualification, outbound account-based prospecting, CRM-driven workflows, and event follow-up to generate an early-stage pipeline for the Business Development team.

The ideal candidate is organized, proactive, a strong communicator, and comfortable speaking with operations, supply chain, logistics, and e-commerce leaders.

Duties and Responsibilities

Inbound Lead Management

• Respond quickly to inbound inquiries, marketing-generated leads, and content-driven interest.
• Qualify inbound prospects based on ICP criteria such as order volume, SKU complexity, shipping footprint, and operational needs.
• Convert qualified interest into introductory meetings for the Business Development team.

Outbound Prospecting (ABM-Aligned)

• Execute targeted outbound sequences using Amplemarket and Zoho CRM.
• Prospect into ABM-designated accounts across fashion, beauty, footwear, luxury, lifestyle, and D2C categories.
• Personalize outreach using brand research, supply chain context, and logistics pain points.
• Engage supply chain directors, warehouse leaders, operations managers, and eCommerce executives.

Event & Trade Show Follow-Up

• Support pre-event outreach to top-priority attendees and prospective brands.
• Assist with scheduling on-site meetings leading up to major industry events.
• Conduct structured follow-up (within 24 hours) on booth traffic, badge scans, and event-generated leads.

CRM & Pipeline Accuracy

• Maintain complete, organized records of all outreach, conversations, and lead progression within Zoho CRM.
• Follow established workflows, outreach sequences, and lead disposition guidelines.
• Use dashboards to track activity levels, engagement rates, meetings set, and conversion metrics.
• Ensure smooth, thorough handoffs to senior Sales team members.

Cross-Functional Alignment

• Collaborate with Marketing to support ABM initiatives, content campaigns, and targeted messaging.
• Leverage case studies, vertical-specific assets, and approved email sequences to strengthen outreach.
• Share insights on objections, competitor references, and ICP trends to help refine Sales and Marketing strategy.

Requirements

• 2–4 years of experience as an SDR/BDR in B2B SaaS, logistics, supply chain, fulfillment, or eCommerce-related industries.
• Experience with Zoho CRM, Amplemarket, or similar sales engagement tools.
• Strong communication skills—professional, concise, and confident.
• Comfortable with outbound calling, multi-channel outreach, and high-activity environments.
• Ability to learn and communicate 3PL concepts such as SLAs, fulfillment workflows, warehouse operations, and order management.
• Highly organized, detail-oriented, and comfortable following a structured process.
• Aligned with Bergen’s How We Work Together Principles including: Investing in People Development, Creating a Safe Environment, Treating others with Respect, Being able to work as part of a Team, Having Trust in others, Having Passion for our work and clients, having good Communication skills, and Having high Accountability for oneself and others.

Benefits

We provide a competitive benefits package including:

• Medical, dental, vision, ancillary benefits.
• Flexible spending and dependent care accounts.
• 401(k) match.
• PTO, Sick time, paid holidays.
• Company-paid Employee Assistance Program (EAP)

Salary range is $60K-$70K annually. In addition, the position includes a flat performance bonus tied to Sales Qualified Leads.

*This job posting outlines the key responsibilities and requirements of the position and is not intended to be all-inclusive. Additional duties and responsibilities may be assigned at the company’s discretion.

*Bergen Logistics, in good faith, has assessed this posted range of compensation as the accurate range for this role and location at the time of this posting. Bergen Logistics may ultimately pay more or less than the posted range depending on candidate qualifications. This range may be modified in the future.

*We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, national origin, ancestry, age, disability, marital status, civil union status, domestic partnership status, veteran status, or any other characteristic protected by applicable federal, state, or local law.