Senior Copywriter na LBC Mortgage
LBC Mortgage · Estados Unidos Da América · Remote
Description
About the Role
We are an established U.S.-based mortgage company seeking a highly experienced Mortgage Content Writer who understands the lending industry inside and out.
This role is not for general content writers. We are looking for a professional with direct experience writing in the mortgage and real estate finance industry who can produce authoritative, compliant, and conversion-focused content.
The ideal candidate understands Google’s EEAT standards, YMYL content requirements, and how to create SEO-optimized mortgage content that builds trust and generates leads.
What You’ll Be Writing
You will be responsible for creating high-quality mortgage and real estate finance content, including:
- Loan program pages (Conventional, FHA, VA, Non-QM, DSCR, Bank Statement, Bridge Loans, Construction Loans, etc.)
- City and state mortgage pages
- Landing page content (700–1,500+ words)
- FAQ sections with regulatory awareness
- Educational mortgage guides
- Refinancing and home buying resources
- SEO-optimized landing pages designed for conversion
Required Experience
✔ Minimum 3+ years of experience writing specifically for mortgage, lending, or real estate finance companies
✔ Strong understanding of underwriting, loan qualification, LTV, DTI, credit requirements
✔ Familiarity with mortgage compliance language (no misleading claims, no rate guarantees, etc.)
✔ Basic knowledge of RESPA / TILA regulations is a plus
✔ Ability to write clear, authoritative content for borrowers and investors
SEO Knowledge Required
Candidates must have strong knowledge of:
- EEAT implementation in financial content
- YMYL compliance writing
- On-page SEO best practices
- Proper heading structure (H1, H2, H3)
- Internal linking strategy
- Semantic keyword integration
- Natural anchor text usage
All content must be human-written, authoritative, and free of AI-generated fluff.
What We Expect
- Well-researched and factually accurate mortgage content
- Clear explanations of complex lending concepts
- Confident yet compliant tone
- Structured formatting and readability
- Original, plagiarism-free writing
- Consistent deadline reliability
How to Apply
Please include the following with your application:
- 3–5 mortgage-related writing samples (loan pages preferred)
- A brief explanation of how you approach EEAT in YMYL niches
- Your rate per 1,000 words
- Confirmation that you understand U.S. mortgage terminology