Director of Marketing na Blew & Associates, P.A.

Description

The Director of Marketing is responsible for developing, executing, and overseeing the company’s marketing strategy to support growth, brand positioning, and revenue goals. This role owns marketing direction end-to-end, from strategy through execution, and works closely with leadership to ensure marketing efforts align with business priorities.

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Requirements

Key Responsibilities:

• Develop and manage the overall marketing strategy across digital, brand, and content channels

• Own brand positioning, messaging, and visual consistency across all platforms

• Plan, execute, and evaluate marketing campaigns and initiatives

• Oversee website, digital presence, email marketing, and social channels

• Track, analyze, and report on marketing performance and ROI

• Collaborate with leadership and internal teams to support business development and growth initiatives

• Manage external vendors, designers, agencies, and contractors

• Establish marketing processes, timelines, and standards to ensure consistent execution

Qualifications / Preferred Experience:

• 7+ years of professional marketing experience with ownership of strategy and execution

• Proven experience developing and leading multi-channel marketing initiatives aligned with business goals

• Strong understanding of brand strategy, messaging, and campaign development

• Ability to analyze marketing performance metrics and translate data into strategic decisions

• Experience managing external vendors, agencies, and contractors

• Experience working cross-functionally with executive leadership, sales, and operations teams

• Experience building, scaling, or owning marketing systems, processes, and workflows

• Background in B2B, professional services, or technical industries

• Strong written and verbal communication skills

Benefits

• 95% coverage of health benefits, including Medical and Dental with optional family and/or dependent enrollment paid by employee at a group rate

• 50% company contribution towards Vision coverage
• 401(k) matching program: company match 100% of your deferrals up to 3% of your compensation, plus 50% of your deferrals over 3% not exceeding 5% of your compensation
• 100% employer-paid Short-Term Disability with employee buy up options
• 100% employer paid Life Insurance Coverage with employee buy up options
• Paid parental leave
• Paid bereavement leave
• Holiday pay
• Sick pay
• Paid vacations
• Tuition reimbursement (up to $5,250 per year)